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Sterling Announces New Workshop to Help Dentists Fill Their Appointment Books

Practice management group provides solutions to cancellations, no-shows and too few patients for dental practice owners.

Glendale, CA, January 04, 2014 --( Sterling today announced it will be delivering a new one-day workshop for dental practice owners entitled “The Real Answers to a Full Appointment Book and a Smoother-Running Practice” on Saturday, February 8, 2014, in Washington, D.C. Two featured speakers will be Neil Woods, DDS, and Amit Khanna, DMD, who both built thriving practices as Sterling clients using the same tools to be discussed at the workshop.

“I will share the specific actions Sterling and I took to have the kind of practice I always wanted to have,” says Dr. Woods, “including how to bring in a high volume of quality patients and how to effectively present treatment plans. We will also cover how to prevent cancellations and no-shows and methods to motivate staff to really care about their jobs and the practice.”

The workshop includes these topics:

Internal Marketing: How to boost the volume of new, quality patients.

Reducing Cancellations and No-Shows: Front desk techniques to prevent cancellations and no-shows.

Treatment Acceptance: How to present cases so patients accept the treatment they need.

Motivating Staff into Higher Levels of Productivity: How to motivate staff into a caring, productive and accountable team.

The workshop will be held at the Embassy Suites, 4300 Military Road NW, Washington, D.C. Admission is free for practice owners, spouses and staff. Registration is available by contacting Sterling.

About Sterling

Sterling is a consulting firm which provides customized management consulting and training to dentists to help them achieve a better practice for a better life. In business for over three decades, Sterling has twice appeared on Inc. Magazine’s list of the 500 fastest-growing privately-held U.S. companies. To date, the company has delivered management seminars to over 175,000 professionals and their staff and more than 70,000 training courses to clients and their staff. Sterling’s courses cover all key aspects of having a successful practice including the essentials of practice management, executive basics, management by statistics and formulas for business success. Sterling consultants have delivered over a million hours of consulting, coaching and training. As a result, Sterling clients have seen their revenues and productivity rise to unprecedented levels. For more information on Sterling’s workshops and consulting services, visit
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