Memphis, TN, January 25, 2014 --(PR.com
)-- According to a new study, the majority of small and medium businesses (SMBs) in the U.S. do not own a Website and instead rely solely on traditional marketing strategies like newspaper ads, flyers, Yellow Pages listings, and word of mouth. However, one by one, SMBs are slowly defying the majority consensus and embracing the possibilities that come with owning a Website. One such company is HSI Security Services LLC, a Memphis-area business that supplies and installs home alarm systems, business security systems, surveillance systems, and other security equipment. HSI Security Services LLC recently announced the maiden voyage of its new Website, which came about through a partnership with the online advertising team at Prospect Genius.
The security systems company is now in a stronger position to connect with Memphis-area individuals who are using the Internet to search for security components like medical alert systems, video surveillance systems, and home alarm systems. According to a 2013 poll published by Yodle, HSI Security Services LLC is ahead of the majority: Only an estimated 48% of SMB owners have a Web site.
By having a Website and an online advertising campaign, both provided by Prospect Genius, HSI Security Services LLC is able to promote its alarm monitoring, surveillance systems, and other security services on Google's search results. Meanwhile, more than half of HSI Security Services LLC's competition in Memphis has no Website (statistically speaking) and will therefore miss out on prospective customers.
Matt Gallo, senior marketer for Prospect Genius, explains, "We build personalized Websites and marketing strategies in order to help small businesses connect with local, prospective customers online. By launching a Web site on behalf of HSI Security Services LLC, we've helped them get at least one step ahead of the many companies in Memphis that still don't have an online presence."
Serving Memphis, HSI Security Services LLC has supplied and installed top-of-the-line residential and business security systems since 1995. The company installs home alarm systems, video surveillance systems, and other security systems equipment.
HSI Security Services LLC
Phone: (901) 451-8824
Web site: http://alarmsystemsmemphis.tenn-biz.com/