Pompano Beach, FL, January 29, 2014 --(PR.com
)-- O2 Media™ Inc., a full-service broadcast branded entertainment media production company, is pleased to announce the appointment of Loreyne Alicea as Director of Marketing, reporting to Tom Deters, President and Chief Operating Officer.
Alicea joins the O2 Media™ Inc. team where she brings more than 15 years of progressive, multi-platform marketing experience within the advertising, brand development/strategy and branded entertainment landscape.
Before joining O2 Media, Alicea served as a Marketing Consultant/Proprietor at Numark Ventures, Inc., where she developed marketing strategies for national brands including Porsche, Universal Studios, General Mills, Macy’s, JC Penney, Remington, Nature Valley, Yoplait, Haagen Dazs, ATT, and Olive Garden. Prior to Numark, she was a Senior Director of Product Marketing & Sales Solutions at Univision Interactive Media.
Alicea is a graduate of the University of Miami and continued her education there to earn an MBA in International Management from the School of Business.
"We are very excited to bring Loreyne on board as her experience will enable us to position and build our business relationships across multiple partnership categories including our brands, agencies and networks," said Deters.
About O2 Media™
O2 Media™ is an award-winning full-service integrated branded entertainment media and production company specializing in launching brand names out into the world through compelling storytelling and two-way conversations. Our team of Production, Marketing and Technology experts generate buzz and brand awareness for our customers and content partners with a fully integrated media solutions mix using our four Branded Entertainment TV shows, Direct Response, Print and Online Marketing channels. To learn more, please visit www.o2mediainc.com.
For more information regarding O2 Media Inc. Branded Entertainment, Product Placement and TV Brand Integration go to: http://o2mediainc.com/Pages/187/Branded-Entertainment