Westminster, CA, February 12, 2014 --(PR.com
)-- For smartphone users in and around Huntington Beach, it will soon be much more convenient to search the Web for local companies offering quality appliance repairs. Westminster-based appliance repair business OC Appliance Repair is teaming up with the online marketing professionals at Prospect Genius to boost its Web presence. The partnership includes launching a mobile site to better serve prospective customers who prefer to access the Internet via their smartphones.
In today’s digital climate, smartphone use is on the rise. According to a 2013 Nielsen report, 65% of mobile subscribers in the U.S. own a smartphone, and many of those users enjoy the speed and convenience of querying their mobile devices for information. That’s why every site Prospect Genius creates has a mobile-friendly version. OC Appliance Repair’s mobile site will include all of the same information about the appliance repair services the company offers as can be found on the desktop site. However, the mobile site will be free from the problems that often plague desktop sites being viewed on mobile devices: formatting issues, photos that fail to load, difficult-to-read text, and the like.
The mobile site is only one component of Prospect Genius’s overall Web marketing strategy for OC Appliance Repair. The company will also call on search engine optimization (SEO) tactics to help OC Appliance Repair perform better on search engine results pages related to refrigerator repair, dishwasher repair, and other appliance repair services. Using SEO, directory placement, and other tried-and-true online marketing methods, Prospect Genius hopes to help even more Huntington Beach–area residents learn about OC Appliance Repair’s qualifications and service offerings.
“Web marketing allows businesses to remain competitive in this era when so many people search the Web for products and services they’re interested in purchasing,” explains Matt Gallo, an Internet marketing strategist at Prospect Genius. “By creating a mobile site for OC Appliance Repair, we’re ensuring that the business can reach those people who rely on their smartphones to search for appliance repairs and more.”
OC Appliance Repair is staffed with appliance repair technicians with more than 10 years of experience on the job. The business provides refrigerator repair, oven repair, gas grill repair, and more in and around Huntington Beach.