Appliance Repair Business in Miami Targets Local Online Shoppers with New Web Site Launch

Miami, FL, February 17, 2014 --(PR.com)-- For Miami-area home- and business owners who enjoy the convenience of online shopping, it will soon be easier to locate local appliance repair services on the Internet, as well. As part of a new partnership with the online marketing team at Prospect Genius, Miami-based appliance repair company Gil Refrigeration Service is launching a new Web site. The site, as well as Gil Refrigeration Service’s new Internet advertising campaign, will help people searching for appliance repairs in Miami to be able to quickly and easily locate the business’s contact information and service offerings on the Web.

According to a 2012 study from the Pew Research Center, more than 70% of adult Internet users turn to the Web for information about products they’re interested in purchasing. This online shopping trend doesn’t just include e-commerce; the same shoppers are likely to query the Web for professional services, such as refrigerator repair, oven repair, and other appliance repairs. By launching an informative, active, and visible Web site, Gil Refrigeration Service can take advantage of this trend and ensure that it remains competitive among other area appliance repair companies.

Thanks to Prospect Genius’s efforts, Gil Refrigeration Service’s new Web site will include all of the information that area home and business owners need to make an informed hiring decision. Miami-area customers in need of services including dishwasher repair and washing machine repair should now be able to query search engines such as Google, Bing, and Yahoo! and encounter Gil Refrigeration Service among the top results. Prospect Genius is utilizing a variety of online marketing tactics, including search engine optimization, to make Gil Refrigeration Service’s site as prominent as possible on relevant search engine results pages.

“When customers enjoy the online shopping experience, they’re likely to use the Web to search for appliance repair and other services,” explains Matt Gallo, a senior Web advertising strategist for Prospect Genius. “For Gil Refrigeration Service, a customized and search engine optimized Web site can be the best way to reach those Internet-savvy residential and commercial appliance owners.”

Gil Refrigeration Service offers residential and commercial appliance repair in the greater Miami area. The business is licensed and EPA certified, and offers quality craftsmanship at reasonable rates.