Harrisburg, PA, February 28, 2014 --(PR.com
)-- Many smartphone users become frustrated when they have to switch to a desktop computer in order to view content online. Locally owned businesses can set themselves apart on the Internet by creating mobile-friendly Web sites to help prospective customers find the information they need via their smartphones. Harrisburg-based appliance repair company Sarcon, LLC, is one of those businesses taking the plunge into mobile platforms. With the help of the local online marketing team at Prospect Genius, Sarcon is creating a Web presence that will better reach desktop and mobile users alike.
As of 2013, approximately 65% of U.S. mobile phone subscribers had a smartphone, according to a report from Nielsen. That’s why Prospect Genius includes mobile site creation in its Web advertising packages. Sarcon’s new mobile site will offer all of the same information as the business’s desktop site, while also avoiding the formatting issues that can occur when viewing a desktop site on a mobile device. The goal is for Harrisburg-area homeowners in need of professional appliance repairs to be able to quickly and easily find Sarcon online, whether they search on a desktop computer or a smartphone.
In addition to launching its new Web site, Sarcon is working with Prospect Genius to implement other online marketing strategies. Through search engine optimization, directory placement, and professional content development, Prospect Genius hopes to make Sarcon more prominent among Harrisburg-area appliance repair businesses online. Having a visible and accessible Web presence will help Sarcon better meet its local area’s appliance service needs.
“When homeowners need refrigerator repair, dishwasher repair, or other appliance repairs, time is of the essence. Sarcon’s new mobile site is a way for us to more conveniently and effectively connect the company with people in the area who are seeking the services it offers,” states Matt Gallo, a senior Internet marketing strategist with Prospect Genius. “Mobile sites help small businesses remain competitive in today’s tech-driven market.”
Serving Harrisburg and the surrounding region, Sarcon, LLC, offers reliable and affordable refrigerator, oven, washing machine, dryer, and dishwasher repair, as well as select HVAC services. The business is licensed, insured, and EPA certified.