Fort Lauderdale, FL, March 20, 2014 --(PR.com
)-- CF Word Factory – a Florida-based company whose combined experience in corporate communication and digital media spans over 25 years – has introduced an end-to-end corporate identity solution that enables companies to swiftly brand and go to market with Fortune 500-level messaging, web content, advertising collateral, and video production, including commercials and promos.
CF Word Factory is led by Managing Partners Conchie Fernandez and Dave Craig. Ms. Fernandez is a published author and business development expert with over 25 years of experience in corporate communication, sales and marketing for the likes of Microsoft, Hewlett Packard and American Airlines. Mr. Craig is a digital media expert, producer and commercial editor who honed his over 10 years of expertise at The Tennis Channel, The NFL Network, and the Laugh Factory in LA before relocating to South Florida in 2011. Ms. Fernandez and Mr. Craig created the company to fill an important niche in the market: producing content for multinationals. CF Word Factory offers tiered communication and media packages that allow startups to quickly and efficiently create logos, corporate identity, business writing, commercials and advertising – all of which are broadcast-, print- and business development-ready.
“While many larger companies have in-house writers, smaller ones rarely do – and they struggle with the right messaging to formulate professional, credible content,” Ms. Fernandez said. “Furthermore, the expertise and quality you need for business proposals and bids is rarely found in-house, and is generally very expensive to outsource. As a small company, we are deeply committed to enabling others to find affordable solutions to get to market quickly, and with unequivocally high-caliber quality.”
Mr. Craig notes CF Word Factory’s experience working across several industries allows them to cater to companies in multiple verticals. “Our expertise in IT, the arts, entertainment and other industries allows us to understand our customers’ very unique markets,” he said.
From the digital media perspective, Mr. Craig adds: “Video content – whether web-based or used in trade shows, sales, and investment pitches or for training purposes – is usually very expensive for startups and SMBs. They end up making them in-house, which sometimes sacrifices the quality of the output. With our digital media solutions, companies can afford 15-, 30- and 60-second promos and commercials that are ready for broadcast across any platform, and in record turnaround time. We also offer aerial photography and video. We’re a full-service writing, branding and media factory.”
CF Word Factory’s slogan is telling: “Our words build your bridges.” Whether the company is creating content for a website, a winning proposal, professional photography or a corporate video, they aim to bridge communication and media gaps so their customers can reach their sales, marketing and business development goals and succeed.
For additional information, please contact:
Marketing & Communications, CF Word Factory