Innovation Directâ„¢ to Spearhead Promotional Initiative for Scar Free Manual Auger Invention

South Miami, FL, March 25, 2014 --( An innovative new product designed to address a common plumbing-related problem, the Scar Free Manual Auger, has been developed by Herman Lang of Baltimore, Maryland. The invention's unique design provides its users with an effective method of unclogging toilets without damage.

The Scar Free Manual Auger’s proprietary features enable its users to hook and push trapped items in a toilet through the bowl without scarring or scratching the surface. Additionally, the Scar Free Manual Auger will be easy and comfortable to use. Furthermore, the Scar Free Manual Auger will help its users save time and effort when performing the task of dislodging or unclogging. The product will also contain a thick, rust-proof plastic coating and will be cost effectively priced, adding to its appeal.

The inventor of the Scar Free Manual Auger has also developed a working prototype that has been utilized with success. The Scar Free Manual Auger is also in Patent Pending status within the United States Patent and Trademark Office.

Mr. Lang now seeks a third party licensee to manufacture, market, and distribute the product for him under a royalty agreement. Potential licensees in the plumbing accessories industry are currently being targeted as candidates to eventually commercialize the Scar Free Manual Auger on a worldwide basis.

In August 2013, Mr. Lang contracted Miami, Florida-based product management services leader Innovation Direct™ to represent the Scar Free Manual Auger to potential licensees for a 2 year period. Innovation Direct™ obtains the maximum amount of exposure for the products that it represents through its unique and patented licensing methodology and its participation in multiple and diverse industry-leading trade shows each year. Exhibits that Innovation Direct™ has attended in recent years include the SHOT Show, the International Home and Housewares Show, the World of Concrete Show, the National Hardware Show, Licensing International, the SEMA and AAPEX Shows and the ERA D2C Convention.

Potential licensees interested in obtaining more information about the Scar Free Manual Auger and discussing licensing opportunities with respect to the product can contact the Manufacturer Response Department of Innovation Direct™ at (877) 991-0909 ext. 4285 or at
Innovation Direct, Inc.
Juan C. Blanco
305-255-3662, ext. 2231