Lagrangville, NY, April 19, 2014 --(PR.com
)-- Homeowners in Dutchess County and the surrounding area will soon have an easier time locating a quality HVAC contractor to carry out air conditioning service, boiler repair, and other HVAC services. Lagrangeville-based business Kulk’s Plumbing and Heating Inc., which also offers select plumber services, is working with the online marketing firm Prospect Genius to launch a new Web site. Because less than half of small and medium businesses (SMBs) across the U.S. operate a Web site, Kulk’s Plumbing and Heating is making a strategic move toward gaining better access to prospective customers in the local area.
According to a 2013 Yodle report, approximately 52% of SMBs do not have a Web site. By partnering with Prospect Genius to create one, Kulk’s Plumbing and Heating will be able to more effectively target its marketing toward homeowners in Dutchess and Putnam counties who prefer to search the Web for HVAC and plumbing contractors. Gaining greater online visibility can be key in broadening a business’s reach within its local community.
Prospect Genius won’t just be creating and launching Kulk’s Plumbing and Heating’s new Web site, however. The site will be part of a larger Internet advertising campaign. Using tactics including search engine optimization (SEO) and directory placement, Prospect Genius will work to give Kulk’s Plumbing and Heating a competitive edge among HVAC and plumbing contractors in the Dutchess County region.
“In today’s digital world, having an active and informative Web site that is easy to locate via search engine query is vital for SMBs that want to remain competitive in their industry and in their local area,” explains Matt Gallo, a Web advertising strategist with Prospect Genius. “We give our clients, including Kulk’s Plumbing and Heating, access to specialized tools and tactics that will help them become more prominent online—which will hopefully lead to an influx of new customers.”
Kulk’s Plumbing and Heating Inc. is a licensed and insured plumbing and HVAC contractor serving the greater Dutchess County area. The business offers heating and air conditioning service, as well as an array of skilled plumber services.
Kulk’s Plumbing and Heating Inc.
Phone: (845) 204-3785
Address: Lagrangeville, NY 12540
Web site: http://kulks-plumbing-hvac.ny-biz.co/