Rockland, MA, April 22, 2014 --(PR.com
)-- Home- and business owners in Weymouth and throughout the South Shore area who need professional cleaning services will soon find it much easier to locate the right residential and commercial cleaning company for the job. Thanks to a new partnership with the online marketing experts at Prospect Genius, Rockland-based First Class Cleaning is taking steps to improve its Web presence. One of the partnership’s primary goals is to help First Class Cleaning appeal to prospective customers who enjoy the convenience of online shopping and rely on the Internet when doing consumer research.
According to a 2012 study carried out by the Pew Research Center, more than 70% of adult Internet users turn to the Web when making purchasing decisions. Because these users tend to research not only products they can buy online, but also services they’re interested in hiring, many different types of small businesses—including cleaning services—can benefit from having an easily accessible Web site. Improved visibility on search engine results pages and other listings and directories can help a small business reach more prospective customers in its local area.
First Class Cleaning is launching a new Web site to advertise its residential and commercial cleaning services. Prospect Genius will use a technique called search engine optimization (SEO) to ensure that when people in and around Weymouth query Google, Yahoo!, and Bing using keywords related to cleaning services, such as “apartment cleaning” and “move-out cleaning,” they’ll be likely to encounter First Class Cleaning higher among the top results listed. Prospect Genius will also call on several other tried-and-true Web marketing tactics to ensure that First Class Cleaning reaches the broadest possible audience in its local area.
“Consumers who prefer the online shopping experience want to be able to find information on the Web quickly and easily,” explains Matt Gallo, a Web advertising strategist with Prospect Genius. “That’s why our program gives First Class Cleaning a Web site and affiliated marketing campaign that makes the process of locating and learning about the business fast and convenient.”
First Class Cleaning is a residential and commercial cleaning company serving Weymouth and the surrounding South Shore area. The business has offered quality workmanship at reasonable rates since 1995.