Portland, OR, May 03, 2014 --(PR.com
)-- Laughing Planet Café, the Portland-based chain of restaurants known for its quick-service dining model and delicious burritos, bowls, soups, salads, smoothies, and more, is pleased to announce construction on three new locations, including Lake Oswego, Bend, and Reno, Nevada. The new locations bring the company’s unit count to fourteen total, with the additional restaurant planned for the Lake Oswego community, just outside of Portland, this summer.
Looking to fulfill the demand for healthy, locally sourced, and affordable food that comes in a variety of vegetarian, vegan, and meat-based options, Laughing Planet has selected the more distant expansion cities of Bend and Reno for a number of reasons, including detailed research in both areas, as well as the core constituency that tends to favor the restaurant’s approach to food. With key partners in both cities, Laughing Planet will leverage the experience of area representatives to develop relationships with vendors in each city, fulfilling the brand’s promise to support, develop, and sustain local economies in as broad a way as possible. The third new location in Lake Oswego will be serviced by the restaurant’s centrally located Portland commissary, following the hub and spoke delivery model of the chain.
Laughing Planet in Reno, Nevada – With a new location set to open early this summer in the midtown area of Reno, local restaurateur and town hero Tim Healion has been tapped as the new Laughing Planet district representative. With his background as co-owner of the famed and quirky restaurant Deux Gros Nez, and his years of experience serving healthy, organic food, Healion has already started making waves in Reno’s news outlets. Laughing Planet opens its first Reno location at 650 Tahoe St. alongside a hub that will eventually support up to four restaurants in the market.
Laughing Planet in Bend, Oregon – Given its reputation as treasured destination for all things outdoor-sports and nature-related, Bend is well positioned to accommodate a new Laughing Planet this summer. CEO Franz Spielvogel notes, “We plan on opening at the old Taylor’s Sausage location at 913 NE 3rd St., and we’re doing a total renovation of the space.” The 4,000-square-foot standalone operation along the Highway 97 corridor shows a lot of promise, given the significant exposure to traffic and its centralized location. “Bend is the next logical step for our company since there is little available in our category and the demographic of active/outdoor enthusiasts are our core customers,” Spielvogel said. District manager John Huyck, who currently helms the southern tier restaurants in Laughing Planet’s portfolio (including 1 in Corvallis and 2 in Eugene), will head the new café’s management team in Bend.
All three new locations in Lake Oswego, Reno and Bend will feature the same menu as the existing restaurants in Portland, Corvallis, and Eugene – locally sourced bowls, salads, burritos, all-fruit smoothies, an organic green juice bar, and the best micro-brews available on tap.
About Laughing Planet Cafe
Laughing Planet Café is a quick-service restaurant that offers fresh, healthy, and affordable food, using locally sourced, organic ingredients and globally inspired flavors. The menu includes a wide variety of burritos, bowls, salads, soups, quesadillas, smoothies, organic green juices, freshlybaked desserts, and more. Diners will find tons of vegan and vegetarian options, a family friendly environment, and restaurant management that is committed to the neighborhood and to local food growers. In 2013, Laughing Planet received The Nature Conservancy’s Nature’s Plate Award, given to Oregon’s Top Green Restaurant. To serve a healthy, laughing planet: that’s their mission, and why they do what they do.
Reno: 650 Tahoe St., Reno, NV 90509
Bend: 913 NE Third St., Bend, OR 97701
Lake Oswego/Oswego Village: 91 South State Street, Suite 180F, Lake Oswego, OR 97034
Matty Byloos, Marketing Director
(503) 546-2972 X101