RCR8 Makes Outdoor Recreation Mobile and Social with the Launch of Discovery Map

With the rcr8 discovery map, on a mobile browser or desktop, the service uses the browser’s location to offer points on a map and keyword search to discover a variety of activities from urban outdoors to wilderness adventures. Users can then check in to a spot and recommend new spots or see what others have to say.

Denver, CO, May 22, 2014 --(PR.com)-- rcr8 today announced the public launch of discovery map, a location-based, mobile friendly service for finding and sharing outdoor adventures.

In a study recently conducted by Facebook, the social network measured the number of check-ins made by individuals online in 25 cities worldwide to determine the world’s most social landmarks. Outdoor checkins like public spaces such as gardens and parks surpass concerts, shopping centers and amusement parks via Facebook.

Now, rcr8 is making outdoor social easier with the public launch of the rcr8 discovery map. After launching a beta version just about a year ago rcr8 has been collecting feedback from publishers and users. “We had the chance to work with our partners in beta, adding tens of thousands of spots along the way. In the process we reimagined the interface based on how we saw people interacting with our service,” said founder Sasha Gorelik.

With the rcr8 discovery map, on a mobile browser or desktop, the service uses the browser’s location to offer points on a map and keyword search to discover a variety of activities from urban outdoors to wilderness adventures. Users can then check in to a spot and recommend new spots or see what others have to say.

rcr8 is an outdoor discovery utility intended to solve common recreation questions. For the parent who is traveling and needs to get the kids to a playground it can be accessed from a mobile phone while on the go. For the local who's hosting a summer visitor who likes to skateboard and is looking for a skate park or the couple looking for a romantic getaway at less traveled hot springs. It can be used to find a spot for a game of disc golf or paintball in a new part of town or to cool off with surf spots, swimming holes and water sports of all sorts.

“It was Christmas Day. We were restless at the inlaws. We had sleds there, but we didn’t know the area. Searching online for a hill was fruitless. Without the 'folk knowledge' of the neighborhood, we ended up driving across town to a hill. We quickly realized that numerous other activities were just like that — you just had to know the neighborhood. The idea for rcr8 was born,” explained Gorelik.

With this launch, rcr8 now offers:

Location based activity discovery

Crowd-sourced spot listing

Search by road / intersection, natural feature or proximity

Deals, ratings, tips and tools for outdoor enthusiasts with a broad interest

Checkins with sharing to social web

rcr8 also makes all public listings available for publishers to use on their sites with an embed that requires no backend integration. “We want to make outdoor activity data available to publishers of all kinds, from parent bloggers to local newspapers, from community centers to specialty pubs. We want public places and local businesses to have checkin pages that they can host on their own sites so locals can socialize within their network,” said rcr8 founder and chief technology officer Erik Sahl.

With this mobile friendly and responsive interface rcr8 provides an accessible tool for the average enthusiast, not the specialist. It’s designed to help travelers find and discover the countryside, to support recreational sports like disc golf and other urban activities, like BMX and skateboarding, and promote family friendly active lifestyles. “We wanted to make it easy to find and share public spaces and to find and identify natural features,” commented Jonathan Boho, rcr8’s head of interactive and founder.

rcr8 is also a resource for wilderness activities like hiking, camping, water sports, winter sports and building an ever growing toolset to support the adventurer in all of us.

5 stats on outdoor sports:

Americans spend $646 billion on Outdoor Recreation according to the Outdoor Industry Association’s (OIA) Outdoor Recreation Economy Report.

Americans devote more money to enjoying the outdoors than buying gasoline, purchasing pharmaceutical drugs, or owning cars.

Family spending on kids’ activities per summer is at least $16.6 billion according to American Express Spending and Saving Tracker (AESST)

Outdoor recreation supports 6.1 million jobs (OIA).

$80 billion in federal, state, and local tax revenue (OIA).

Day trips account for 63% to 72% of spending by families on summer activities (AESST). rcr8 aims to help families find the places for those day trips and give them tools to make their outdoor adventures fun and safe.

For more information, visit http://rcr8.com. rcr8 is also available on Facebook at http://facebook.com/recr8.

About rcr8
rcr8 provides listings of locations for outdoor activity and recreation. rcr8 focuses on public spaces and outdoor adventure. We are a community resource for families and sports fans based out of Denver, Colorado.
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RCR8
Sasha Gorelik
303-263-8860
rcr8.com
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