German Luxury Hotel Brand Selects eRevMax for Maximizing Online Sales

Spa & Golf Resort Weimarer Land uses CONNECT to manage rates and availability.

London, United Kingdom, June 20, 2014 --( The Spa & Golf Resort Weimarer Land, a luxury hotel brand in Germany, has selected eRevMax to streamline its online distribution. The Weimar based property, a licensee of Lindner Hotels & Resorts is using CONNECT by eRevMax to ensure real-time connectivity between the property and online travel agents, meta-search agencies, travel agents and corporate clients. The solution enables the hotel to make immediate Availability, Rates and Inventory (ARI) updates to multiple online channels, while at the same time, all reservations generated through these channels get delivered into their PMS automatically.

Opened last year, the 4 star superior Spa & Golf Resort Weimarer Land offers 94 rooms and 36-hole golf course. The intense competition in the European hospitality sector has made it important for accommodation providers to optimize all demand sources. The revenue management team at the Spa & Golf Resort needed to focus more on revenue strategy rather than mere room and rate distribution which was taking up too much time and resources.

CONNECT, a SaaS based enterprise connectivity solution from eRevMax provides fully integrated, two-way XML connections to the world’s leading online booking sites, helping properties of all sizes to maximize their online exposure through a network of online distribution channels. Spa & Golf Resort Weimarer Land can leverage seamless connectivity to maximize its revenue opportunity and reduce distribution costs by quickly and efficiently expanding their market reach.

“eRevMax solutions give instant control over yield management, allowing our properties to handle more product types while automating the distribution process. We were able to identify the best producing websites, while also improving our overall online booking,” said Mark A. Kühnelt, General Manager, Spa & Golf Resort.

“Connect by eRevMax helps the team at Spa & Golf Resort to increase online revenue by ensuring real-time room availability across all distribution points through automatic adjustment from pooled inventory. Presently selling on more than 5 channels, they can also utilize eRevMax’s superior connectivity with over 100 global and regional distributors including OTAs, Tour Operators and Wholesalers to reach out to new markets,” said John Seaton, VP- Sales, EMEA & APAC, eRevMax.

eRevMax is developing its connectivity solutions to offer sophisticated real-time revenue management functionality to the hospitality industry. This includes solutions for the independent market, the mid-market and scaling up through the large, global hotel groups.

About the Spa & Golf Resort Weimarer Land Betriebs GmbH: In May 2013, the four-star-superior hotel Lindner Spa & Golf Hotel Weimarer Land was opened with 94 rooms and suites. The class-free family hotel is surrounded by one of the most beautiful golf courses in Germany, which has already been awarded in the past. The 160 hectare complex, including a 36-hole-golf course, is perfectly integrated into the countryside. It offers first-class playing and training conditions. With its central location in the heart of Germany, the Spa & GolfResort Weimarer Land is reachable from any place within a few hours.

About eRevMax: eRevMax is the leading provider of online distribution, channel connectivity, market intelligence and revenue management solutions to the hospitality industry. The company delivers its premium hotel channel management product RateTiger, web-based solution SimpleDistribution and its real-time enterprise connectivity gateway - Connect, to the hospitality and travel industry. Incorporated in 2001, eRevMax serves over 20,000 hotel customers worldwide with offices and R&D centers across three continents.
eRevMax International
Neha Ginoria
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