Destin, FL, June 28, 2014 --(PR.com
)-- Business owners in the greater Destin area will soon have an easier time finding and hiring commercial cleaning services to keep their space looking its best. Miramar Beach–based Spark Cleaning is partnering with online marketing firm Prospect Genius to launch a new Web site and affiliated Internet marketing campaign. The move should help Spark Cleaning reach out to prospective customers who prefer the convenience and ease of online shopping and consumer research.
A 2012 Pew Research Center study found that approximately 70% of American adult Internet users turn to the Web when they need to make purchasing decisions. In today’s digital climate, it seems likely that the percentage of consumers who prefer the online shopping experience will only continue to grow. That’s why it’s so important for a small business to include Web advertising strategies in its overall marketing plan. Prospect Genius will aim to help Spark Cleaning reach business owners in the region who might not learn about the company and its service offerings through offline media.
Using a variety of proven Web advertising tactics, Prospect Genius will work to help Spark Cleaning’s Web site display prominently on relevant search engine results pages. The closer a site is to the top of a results page on Google, Bing, or Yahoo!, the more likely the searcher is to click the link. For Spark Cleaning, improved Web visibility and accessibility can mean increased Web site traffic, which, in turn, can lead to an influx of new customers.
“Spark Cleaning’s new Web site should help the business better promote its services to those business owners in Destin who enjoy the online shopping experience,” states Matt Gallo, a Web marketing strategist at Prospect Genius. “For prospective customers seeking janitorial services, including office cleaning services and rental property cleaning, gaining easier access to Spark Cleaning online can take the hassle out of maintaining a tidy and sanitary space.”
Spark Cleaning offers an array of commercial cleaning services in and around Destin. The business is licensed, bonded, and insured, and committed to providing quality cleaning solutions.