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Secret Diary's "First Crush" Episode 2 Presented by Chasse


Austin, TX, June 19, 2014 --(PR.com)-- Something's Up in the Tri-City

Cheer Channel Inc. (CCI), the #1 online news and entertainment network for the spirit industry, announced episode 2 in its original hit webseries, "Secret Diary of an American Cheerleader 3: First Crush", presented by Chassé®. First Crush debuted with an official, 1-hour Twitter Viewing Party sponsored by Tulip Body Art and reached over 105,000 individual accounts and 335,550 tween and teen overall impressions. The trailer released on May 30th, hit with a season of record views in its first week reaching over 16,500 and opening week of episode 1 views hit over 19,200 for a combined, two week showing of more than 50,000 views.

Episode 2 begins with a week of Lexi and her mysterious new boyfriend texting back and forth. Lexi is finally ready to meet Josh in person. Lexi asks her teammate, Corey to keep her romance, a secret as she hiding to everyone since she has never actually met him in person. Corey cautions Lexi on the dangers of the internet and is concerned for her safety. At practice, Hannah and Emily can't help but notice that Emily is always on her phone and appears distracted. Lexi reluctantly reveal she has a first crush with a boy named Josh and she hides a few facts in the process. Meanwhile, Josh does something that both disappoints and surprises Lexi.

Chassé is the presenting sponsor of this third season of the hit webseries. Additional supporting sponsors include POWERBows Hair Bows, Tulip Body Art, Eye Kandy Cosmetics, Longchamps Designs, Cheerleading Dance Music and Legitmix, Blingity Bling, California Beachwear and GymCheer USA and the California Flyers.

Executive Producers and creators of the series are Lance H. Robbins and Cindy Villarreal. Episodes will begin airing on June 9th at 7pm Central on the Cheer Channel website and digital syndication, as well as a later release on the Cheer Channel's Channel 3 on the DISH satellite network and in various cities through Cheer Channel's television distribution deal with FILMON Television Networks. Previous seasons of "Secret Diary of an American Cheerleader" have reached over 4 million YouTube viewers and 20 million households worldwide through both TV and digital syndication.

About Cheer Channel, Inc.

CCI, a privately-held corporation based in Texas, serves as the premier entertainment and news network for the millions of athletes and fans of the spirit industry. An interactive, multi-digital online and broadcast destination, CCI provides the latest emerging media technology engaging tweens and teens across the most popular social media platforms. CCI offers access to cheer and dance news, fashion, health and beauty trends, reality programming, celebrity cheerleader profiles, live and taped cheer competitions, and branded entertainment for its original webseries and lifestyle content. For more information on Cheer Channel, contact Media@cheerchannel.comor visit www.cheerchannel.com.
Contact Information
Cheer Channel Inc
Cindy Villarreal
512-659-2268
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