Secret Diary's "First Crush" Episode 3 Presented by Chasse

Austin, TX, June 23, 2014 --(PR.com)-- Cheer Channel Inc. (CCI), the #1 online news and entertainment network for the spirit industry, announced Episode 3 in its original hit webseries, "Secret Diary of an American Cheerleader 3: First Crush", presented by Chassé®. First Crush debuted with an official, 1-hour Twitter Viewing Party sponsored by Tulip Body Art and reached over 105,000 individual accounts and 335,550 tween and teen overall impressions. The trailer released on May 30th, released with an opening season record of views in its first week reaching over 16,500. Entering week three First Crush's views are steadily growing at over 72,000.

Episode 3 begins with a series of misunderstandings and busy schedules keep Lexi and Josh from meeting up for a date. Meantime, Emily and Hannah are pressing Lexi about this new relationship and are upset that they have never met Josh in person. Corey continues to keep Lexi's secret but gets angry when Lexi considers skipping a practice to meet Josh at her house after school. All is not what it appears however, when the Tri-City cheerleaders encounter rival team, the "Firestorms" at Cutters Pizza, the after-school hangout. The cross-town rivals center-point flyer, Ashlynn and her bff, Vanessa along with blondetourage teammates (roles all played by real all-star cheerleaders, Maison Baker, Jamie Andries, Peyton Mabry, Carley Browning and Jennifer Burke) have a plan that will shake things up before they meet on the mat at Storm in the Desert and it will soon lead to a discovery that has Lexi heart broken.

Chassé is the presenting sponsor of this third season of the hit webseries. Additional supporting sponsors include POWERBows Hair Bows, Tulip Body Art, Eye Kandy Cosmetics, Longchamps Designs, Cheerleading Dance Music and Legitmix, Blingity Bling, California Beachwear, Case Me Now, GymCheer USA and the California Flyers.

Executive Producers and creators of the series are Lance H. Robbins and Cindy Villarreal. Episodes will begin airing on June 9th at 7pm Central on the Cheer Channel website and digital syndication, as well as a later release on the Cheer Channel's Channel 3 on the DISH satellite network and in various cities through Cheer Channel's television distribution deal with FILMON Television Networks. Previous seasons of "Secret Diary of an American Cheerleader" have reached over 4 million YouTube viewers and 20 million households worldwide through both TV and digital syndication.

About Cheer Channel, Inc.

CCI, a privately-held corporation based in Texas, serves as the premier entertainment and news network for the millions of athletes and fans of the spirit industry. An interactive, multi-digital online and broadcast destination, CCI provides the latest emerging media technology engaging tweens and teens across the most popular social media platforms. CCI offers access to cheer and dance news, fashion, health and beauty trends, reality programming, celebrity cheerleader profiles, live and taped cheer competitions, and branded entertainment for its original webseries and lifestyle content. For more information on Cheer Channel, contact Media@cheerchannel.comor visit www.cheerchannel.com.

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