Park City, UT, July 16, 2014 --(PR.com
)-- Switchback Wellness LLC is pleased to announce of the launch of their new product line and their services to endurance athletes. Switchback Wellness helps cyclists, runners, triathletes and other endurance athletes do the following: lose weight, lower body fat percentage, increase energy through the use of whole food nutrition, and increase overall performance.
"As a professional mountain bike racer, I wanted to find a way to recover faster and feel like I was eating cleaner and healthier. After a long time in the making, we figured out a system of eating that delivers," says co-founder Brock Cannon.
"People started losing weight fairly fast and started feeling lighter and faster. We encouraged them to eat all they wanted of the right foods, so they never felt the feelings of deprivation that are so common in diets."
Athletes can quickly hit their performance goals through either of Switchback Wellness' nutritional programs. One program is more of a do-it-yourself program, and the other gives the athlete the option to have their whole food meals shipped right to their house.
"We wanted to make it as easy as possible," says co-founder Kathleen Quinn Cannon. "Some people love to cook healthy food and enjoy it, but other people are on-the-go and insanely busy, so the meals shipped to their house is the better option."
Switchback Wellness also provides personalized coaching with each program in order to assess each athletes individual needs.
Co-founder Brock Cannon says, "Anyone can start something, but it's about sticking to it that counts. That's why we continue to have coaching sessions every two weeks like clockwork."
Switchback Wellness athletes have already had fantastic results and anticipates the opportunity to help many more athletes all over the world.
"Whole food, plant based nutrition is the future. Many athletes are getting on board with this, and we are excited to spread this to many more across the globe," says Brock Cannon.
More information and product details can be found on the company's website.