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Innovation Direct, Inc.

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Innovation Direct™ Providing Marketing and Licensing Assistance on Behalf of Underwear Protector Invention

South Miami, FL, July 22, 2014 --( An innovative new product designed to effectively address a common problem for department stores, the Underwear Protector, has been developed by Marjorie Mazariegos of Hollywood, Florida. The invention's unique design helps insure that certain merchandise is not damaged when being evaluated by potential purchasers of it.

The Underwear Protector keeps undergarments in a store completely hygienic and clean when being tried on by consumers. The product saves stores considerable amounts of money by preserving undergarments in a sellable condition. Additionally, the Underwear Protector, by virtue of the protection it provides and the money it saves stores, helps keep pricing of these products down. Furthermore, it is thoroughly comfortable and safe for the skin of those it comes in contact with. Moreover, the Underwear Protector is easy to implement on any undergarment will be cost effective for stores to purchase in bulk.

The Underwear Protector is also in Patent Pending status within the United States Patent and Trademark Office.

Mrs. Mazariegos now seeks a third party licensee to manufacture, market, and distribute the product for her under a royalty agreement. Potential licensees in the female undergarment industry are currently being targeted as candidates to eventually commercialize the Underwear Protector on a worldwide basis.

In January 2014, Mrs. Mazariegos contracted Miami, Florida-based product management services leader Innovation Direct™ to represent the Underwear Protector to potential licensees for a 2 year period. Innovation Direct™ obtains the maximum amount of exposure for the products that it represents through its unique and patented licensing methodology and its participation in multiple and diverse industry-leading trade shows each year. Exhibits that Innovation Direct™ has attended in recent years include the SHOT Show, the International Home and Housewares Show, the World of Concrete Show, the National Hardware Show, Licensing International, the SEMA and AAPEX Shows and the ERA D2C Convention.

Potential licensees interested in obtaining more information about the Underwear Protector and discussing licensing opportunities with respect to the product can contact the Manufacturer Response Department of Innovation Direct™ at (877) 991-0909 ext. 4285 or at
Contact Information
Innovation Direct, Inc.
Juan C. Blanco
305-255-3662, ext. 4285

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