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Two Ways Bankers Can Become Better Negotiators Featured in New Clarity Advantage Sales Tip Video

Two keys to better negotiating - starting early and adding value - are explored in a new sales tip video for bank sales people produced by bank sales consulting and training firm Clarity Advantage.

Concord, MA, August 11, 2014 --( “For many people, a ‘negotiation’ comes out of nowhere like a beach ball they didn’t see coming,” says Nick Miller, president of the bank sales consulting and training firm Clarity Advantage. “If bankers begin their negotiations at the ‘beach ball moment’, they’ve missed earlier opportunities to develop insights that lead to mutually beneficial conclusions.” The company’s latest sales tip video entitled Sales Techniques: Two Keys to Better Negotiating ( addresses this issue.

In the video, Miller discusses the two keys to better negotiating—starting early and adding value. “When bankers start their negotiations early, think broadly, and develop an inventory of value points that they can trade or concede to reach conclusions, they have a much better chance of success.”

Videos are one resource Clarity Advantage offers to help bankers develop more profitable relationships, faster. The company also offers nine prepared bank sales training workshops designed for branch managers, business bankers, and others who sell to small and medium-sized businesses. One of the workshops, Accelerating Sales, expands on the ideas introduced in the Sales Techniques: Two Keys to Better Negotiating video. Bankers who participate in the workshop learn how to develop broader, deeper relationships by better understanding clients’ goals, values, and priorities.

About Clarity Advantage: Bank sales consulting and training firm Clarity Advantage helps banks clarify, implement, and execute sales strategies to generate more profitable relationships, faster, with small and medium-sized companies, their owners, and employees, working with branch, field sales, and call center sales team members. The company also assists banks to attract and expand relationships with individuals and families. Visitors to Clarity’s website,, can subscribe to “The Weekly Sales Thought,” a free eNewsletter and podcast focused on business-to-business sales techniques and sales management.
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Clarity Advantage Corporation
Karen Tunks

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