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Innovation Direct, Inc.

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Innovation Direct™ Representing Patent Pending Kitty Loo Cover to Industry Over Next 2 Years

South Miami, FL, August 15, 2014 --( An innovative new product designed to serve as a highly functional accessory to be used with conventional litter boxes, the Kitty Loo Cover, has been developed by Chris Cegielski of Lake Jackson, Texas. The invention's unique design provides it users with an effective method of odor-proofing their existing litter box.

The Kitty Loo Cover easily and conveniently fits over virtually any existing litter box. The product will be made available in a variety of aesthetically pleasing designs to suit individual tastes. Additionally, the Kitty Loo Cover helps to eliminate the inconvenience and hassle of the foul odors and messes typically inherent in the use of conventional litter boxes. Furthermore, the Kitty Loo Cover is competitively priced and made from durable materials, adding to its appeal and making it a wise investment.

The Kitty Loo Cover has a limited run of fully manufactured units that have sold with success. The Kitty Loo Cover is also in Patent Pending status within the United States Patent and Trademark Office.

Mr. Cegielski now seeks a third party licensee to manufacture, market, and distribute the product for him under a royalty agreement. Potential licensees in the pet products industry are currently being targeted as candidates to eventually commercialize the Kitty Loo Cover on a worldwide basis.

In March 2014, Mr. Cegielski contracted Miami, Florida-based product management services leader Innovation Direct™ to represent the Kitty Loo Cover to potential licensees for a 2 year period. Innovation Direct™ obtains the maximum amount of exposure for the products that it represents through its unique and patented licensing methodology and its participation in multiple and diverse industry-leading trade shows each year. Exhibits that Innovation Direct™ has attended in recent years include the SHOT Show, the International Home and Housewares Show, the World of Concrete Show, the National Hardware Show, Licensing International, the SEMA and AAPEX Shows and the ERA D2C Convention.

Potential licensees interested in obtaining more information about the Kitty Loo Cover and discussing licensing opportunities with respect to the product can contact the Manufacturer Response Department of Innovation Direct™ at (877) 991-0909 ext. 4285 or at
Contact Information
Innovation Direct, Inc.
Juan C. Blanco
305-255-3662, ext. 4285

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