Washington, DC, September 26, 2014 --(PR.com
)-- DiverseTech joins with the Purchase Black LLC (PurchaseBlack.com), to launch its national awareness campaign focused on bringing more diversity to the technology industry.
Recent diversity reports from social media and tech companies such as Google, Twitter, Facebook, Yahoo and LinkedIn among others demonstrate a significant lack of diversity, particularly within the African-American demographic where many companies hire as low as 2 percent of African Americans in tech positions. This compares poorly with the national average of 13 percent for other industries.
While in some cases talent gaps with regards to preparation in STEM fields, certifications and trainings play a role, they do no account for the whole picture of these statistics. Increased diversity in the industry will only be brought about through collaborative efforts with diverse membership organizations, thought leaders and training groups. Their ability to be given access to such firms to identify readily available talent is essential.
DiverseTech’s campaign collaborates with such organizations demonstrating their best practices and calling attention to the challenges and both short and long term solutions regarding increased diversity. This focus includes galvanizing membership organizations, thought leaders, experts, chambers of commerce, and faith-based and nonprofit organizations among others towards the diversity goal for minorities and women.
PurchaseBlack.com is an ecommerce platform where African American focused products and businesses can easily enter the ecommerce environment, offering their products to the African American online customer. Soon, PurchaseBlack.org will launch as a platform to teach small businesses how to engage technology from the ground up.
“We are excited to highlight the long standing efforts of PurchaseBlack.com in this field and believe they are a critical link to bridging the gap and bringing more African American engineering and tech professionals into this vital industry,” said Jeremy White PR Director for DiverseTech.
“As an African American in technology, I understand the need for efforts like this from organizations like DiverseTech and PurchaseBlack. It is our obligation and duty to ensure that African Americans and other diverse audiences get the chance to reach their full potential in the technology sphere. We are proud to be an asset to this cause,” said Brian Williams, founder and CEO of Purchase Black LLC.
DiverseTech is a campaign dedicated to promoting awareness of the need for increased diversity within the technology industry. Through collaborations with industry leaders, experts and key organizations within the field it seeks to increase the public’s awareness about the shortage of minority representation within the technology industry.
Jeremy White, director of public relations