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The Balancing Act® on Lifetime Talks Kids’ Food Allergies, Night Lights, Online Culinary Academy

Escoffier Online International Culinary Academy, Kids with Food Allergies with Host Julie Moran and Jasco Products Co., Take Center Stage on October 15th Show

Pomapno Beach, FL, October 12, 2014 --( Award-winning morning show The Balancing Act® on the Lifetime® Channel welcomes the hottest names in night lights for kids, online culinary programs and resources about kids with allergies on the show airing on Wednesday, October 15th at 7:30 a.m. (ET/PT). Tune in as The Balancing Act hosts help jump-start the day with lively conversation, recipes and trusted information to empower a woman’s life. This show will re-air on October 22, 2014.

Don’t miss these featured segments taking center stage on The Balancing Act:

- What’s the Big Deal about Food Allergies? - with Kids With Food Allergies
Food allergies affect more than 6-million kids in the U.S. and involve an entire family and community. Join Michele Cassalia from Kids With Food Allergies, a division of the Asthma and Allergy Foundation of America, and also a mom of a child with food allergies, as she explains how the KFA community’s resources can help with everything from emergency plans to everyday life.

“One in 13 children in America now has a food allergy. Allergic reactions to food can be serious and potentially life-threatening. It is essential for parents and caregivers to learn how to prevent allergic reactions, recognize the symptoms, and be prepared to act quickly should a reaction occur. We are thrilled to be partnering with the Balancing Act to share the latest information on food allergies and how you can keep children safe and healthy,” said Lynda Mitchell, Vice President Asthma and Allergy Foundation of America, Kids With Food Allergies Division. For more information, please go to:

- Learn to Cook or Bake 100% Online – with Escoffier Online Culinary and Pastry Training
For women with a dream of upping their culinary skills or getting a culinary certification but think they’re too busy to go back to school, this “Everyday Gourmet” is a must-see. Host Julie Moran heads to the kitchen to meet Chef Candy Wallace, Executive Director of the American Personal & Private Chef Association, and member of the Escoffier Online International Culinary Academy Advisory Board, and recent grad Christa Ruvolo, as they explain how to learn to cook or bake like a pro from the comfort of their own kitchen. The Escoffier Online International Culinary Academy has 100-percent Online Culinary and Baking and Pastry programs with self-paced flexibility and one-on-one mentoring. Please visit to learn more.

“Escoffier Online is pleased to participate with the Balancing Act to highlight our unique and cutting edge method of delivering culinary and pastry arts training online. The Balancing Act and Escoffier Online are a great combination to promote a world famous brand to a new generation of people interested in the culinary and pastry arts, from beginner to advanced. The name Escoffier can only be associated with the best when telling our story.” – Jack Larson, Executive Chairman
Please visit to learn more.

- Bring Your Night to Life - with Jasco Products
Every parent is familiar with the nighttime battle of getting a child to sleep—and to stay asleep. Bedtime routines promote healthy sleep cycles and allow a child to sleep easier and resist restlessness. Getting your child to sleep through the night doesn’t have to be a nightmare. Join Host Julie Moran and Kaela Langston from Jasco Products as she explains how transforming bedtime blues and fear of the dark into peaceful dreams can be a snap with the right nighttime routine and a Projectables® LED night light. For more information, please go to:

“We are excited to work with the Balancing Act and share our kid-friendly night light solutions with the show’s audience. Projectables LED Night Lights help children overcome their fears of the dark and offer a sense of comfort that promotes a healthy night’s sleep,” said Langston.

About The Balancing Act® on Lifetime® Television
Entering its 7th year, The Balancing Act continues to empower women in all aspects of their lives. The mission at The Balancing Act is simple - the show strives to help today’s modern women balance it all by bringing them positive solutions to enrich and empower them. Entertaining, educational and trusted by women, viewers can tune in to America’s premier morning show The Balancing Act on weekday mornings, Mon. - Wed. at 7:30 (ET/PT) and Thursday and Friday at 7:00 am (ET/PT) airing on Lifetime television. For additional information or to view a segment visit:

For more information regarding O2 Media, Branded Entertainment, Product Placement and TV Brand Integration go to:

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Contact Information
O2 Media, Inc.
Pam Steele-Unger
(954) 691-1102

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