Innovation Direct™ Tabbed as Official Marketing Representative for DoGone Invention

South Miami, FL, November 11, 2014 --( An innovative and handy new product that effectively addresses a common problem for pet owners, the DoGone, has been developed by Charles Hammond of Orlando, Florida. The invention’s unique design enables its users to fully comply with all pet waste collection regulations in virtually effortless fashion.

The DoGone serves as a highly efficient waste disposal apparatus while offering unprecedented functionality. The product is made from all natural ingredients and comes in a highly convenient spray form. Additionally, the DoGone helps its users avoid potentially costly pet waste-related fines. Furthermore, it will be made available in compact and portable containers and will contribute to the healthy fertilization of grass. Moreover, the DoGone will be competitively priced, adding to its appeal.

The inventor of the DoGone has also developed working samples of the product that have been utilized with success.

Mr. Hammond now seeks a third party licensee to manufacture, market, and distribute the product for him under a royalty agreement. Potential licensees in the pet waste accessories industry are currently being targeted as candidates to eventually commercialize the DoGone on a worldwide basis.

In July 2014, Mr. Hammond contracted Miami, Florida-based product management services leader Innovation Direct™ to represent the DoGone to potential licensees for a 2 year period. Innovation Direct™ obtains the maximum amount of exposure for the products that it represents through its unique and patented licensing methodology and its participation in multiple and diverse industry-leading trade shows each year. Exhibits that Innovation Direct™ has attended in recent years include the SHOT Show, the International Home and Housewares Show, the World of Concrete Show, the National Hardware Show, Licensing International, the SEMA and AAPEX Shows and the ERA D2C Convention.

Potential licensees interested in obtaining more information about the DoGone and discussing licensing opportunities with respect to the product can contact the Manufacturer Response Department of Innovation Direct™ at (877) 991-0909 ext. 4285 or at
Innovation Direct, Inc.
Juan C. Blanco
305-255-3662, ext. 4285