Coco Collection Announces New Public Relations Representation for Key Markets
In a move to increase brand presence across the globe, Coco Collection is pleased to announce their new PR Representation in the German speaking and Russian market through Schaffelhuber Communications, and in the Middle Eastern region through Memac Ogilvy.
With Anke Schaffelhuber at the helm of Schaffelhuber Communications, the team comprises experts in the field of travel, tourism, fashion and lifestyle. Coco Collection is dedicated to creating stylish, sophisticated and sustainable holidays, and Schaffelhuber Communications offers an individual approach that is seamlessly integrated with this vision. Representing Coco Privé Kuda Hithi Island, Coco Bodu Hithi and Coco Palm Dhuni Kolhu in Germany, Austria, Switzerland and Russia, Schaffelhuber Communications will synergize with professional networks to communicate a truly timeless adventure.
Memac Ogilvy is a part of the largest marketing communications network in the world, focused on leading renowned brands through comprehensive planning and creative insights. With Coco Collection's vision to become the world's most desirable experience-led hospitality brand by offering surprisingly authentic touches at all of its properties, and Memac Ogilvy's strategy to reinforce universal brand identity, Coco Collection's appeal and reach throughout the Middle East will be amplified through the collaboration with this top-end PR agency.
"While Europe remains the leading market generator, only topped by arrivals from China, the Middle-Eastern and Russian markets have also shown a steady growth in their visitor numbers to Maldives. With Schaffelhuber Communications and Memac Ogilvy in place, Coco Collection will have a refined presence in these growing global markets," comments Shafa Shabeer, Coco Collection's Director of Marketing. "Through this collaboration with our new partners, we also aim to highlight the visibility of our Maldivian roots and touches of local culture and tradition present in our brand."
Coco Collection is pleased to welcome Schaffelhuber Communications and Memac Ogilvy to the growing team of partners in a journey to become the premier luxury holiday lifestyle resort brand in the region.
About Schaffelhuber Communications:
Located in Munich, Schaffelhuber Communications was established by Anke Schaffelhuber on 01st January 2006. The skilled team features a diversified range of "know-how" experts specializing in the fields of travel, tourism, fashion and lifestyle. Delivering an individual and charismatic style, Schaffelhuber Communications creates specific target group related concepts in order to create brand awareness and build a positive client image.
About Memac Ogilvy:
Memac Ogilvy started its operation in Bahrain in 1984. The company offers advertising, public relations, direct marketing, activation, planning and creative services to a large portfolio of clients through 17 offices across the Middle East and North Africa. This wide geographical coverage, along with its group of some 500 professionals, gives the company a unique insight into different segments of the Arab markets.
About Coco Collection:
Coco Collection is a prestigious hotel group, and a subsidiary of Sunland Hotels. Since opening the flagship hotel in July 2007, the company has continued to grow and develop its reputation as a trailblazer in stylish, sophisticated yet sustainable hospitality.
Coco Collection's portfolio comprises three distinct brands, Coco Resorts : Hotels : Retreats, Coco Privé and Coco Palm. The Coco Resorts : Hotels : Retreats includes the luxury resort Coco Bodu Hithi; Coco Palm features the environmentally conscious escape Coco Palm Dhuni Kolhu; and Coco Privé consists of the private and exclusive Coco Privé Kuda Hithi Island. Coco Bodu Hithi and Coco Palm Dhuni Kolhu are both Preferred Boutique Hotels, members of the global Preferred Hotel Group Association.
Coco Collection offers customers an extensive and unique array of properties, services and experiences to choose from.
For further information please contact:
Ms. Tina Dotzauer
Cluster Manager, Marketing & PR
Coco Collection Resorts : Hotels : Retreats
04th Floor, H. Moonlit Villa, Medhuziyaaraiy Magu
Male 20079, Maldives
T: +960. 334 4470
+960 334 4470