Fashion Transcends from the Runway to the Digital Marketplace

Bella Joseph Launches Innovative Virtual Showroom.

Charlotte, NC, November 24, 2014 --( The fashion industry is rapidly evolving and Bella Joseph is ahead of the trend. With the global luxury market expected to profit hundreds of billions of dollars in 2015, brands must be accessible at all times in every available market. That is why Bella Joseph is launching the first showroom of its kind. One that is virtually accessible every minute of everyday.

Operating not only as a virtual showroom, but also as an e-commerce platform, is what differentiates Bella Joseph's virtual showroom from its competitors. On countless occasions designers miss important opportunities due to time differences and missed emails and phone calls. A virtual showroom alleviates missed opportunities due to conflicts with geographic locations and time. The general public also craves products that are not accessible in local brick and mortar stores. Marketing to the masses and providing optimum visibility allows brands to reap the benefits of selling, renting and receiving press placement within the global market.

The showroom will house designer samples in a virtual marketplace allowing access to editors, stylists, buyers and even the general public. Each brand will be displayed on an individual page that exhibits the designer's product, look books, brand biographies and downloadable high-resolution images that are accessible with one click.

Designers will not be the only beneficiaries of the virtual showroom. Fashion editors on a deadline will have access to news worthy material in minutes, twenty-four hours a day, seven days a week. Stylists will no longer need to schedule showroom appointments that require hauling rolling racks across the city. In addition, buyers will easily be able to purchase wholesale items in any quantity they require.

This automated platform is an essential asset to the evolving ways of the fashion industry. Designers will no longer have to spend hours tracking samples, pushing new product and generating sales. Never before has a public relations company launched a virtual showroom that attracts members of the industry and new clientele.

About Bella Joseph

Bella Joseph is a boutique public relations and marketing agency that specializes in the fashion, entertainment and luxury sectors.

The company was founded by Patrick Barbella and Ryan Philemon. Patrick has over ten years of public relations experience working for the government and a background in legal studies. Ryan has eight years of experience in building start-ups, establishing brands and fashion show production. Their combined experience has created a powerful agency that represents influential brands such as Michael Costello, MTCostello and Bradley Douglas Jordan.
Bella Joseph
Ryan Philemon
704 996 0476