Company Offering Asbestos Testing and More in Louisville, KY, Takes Steps to Boost Web Visibility

Louisville, KY, November 27, 2014 --(PR.com)-- For Louisville-area home- and business owners who need environmental testing and remediation, help is on the way. Local company Bluegrass Technologies Corp., which offers asbestos testing and removal, mold inspection and remediation, and lead testing and abatement, is working with the online marketing specialists at Prospect Genius to improve its Web site’s visibility and accessibility for area residents. The goal is to help people who are concerned about the presence of asbestos, mold, or lead in their buildings get the expert services they need as soon as possible.

In today’s digital climate, many people make the Web their first source for consumer research. According to comScore, in the U.S. alone, more than 18 billion explicit Web searches are carried out each month, and those include people investigating local businesses that offer products and services they require. For a small business like Bluegrass Technologies Corp., having a Web site that displays prominently on search engine results pages can make all the difference in bringing in new customers.

Prospect Genius is implementing a variety of proven Web marketing techniques to ensure that people in the greater Louisville area who are seeking asbestos removal, mold remediation, and related environmental services are able to quickly and easily locate Bluegrass Technologies Corp. online. These tactics include search engine optimization (SEO), directory placement, professional content creation, and other tried-and-true methods. When used strategically, online advertising can help small businesses grow their customer base.

“Web site prominence is a key way that small businesses can become more competitive in their industry and their local area,” explains Matt Gallo, a senior Web marketing specialist with Prospect Genius. “We want to ensure that Bluegrass Technologies Corp. has every opportunity to get its service and contact information in front of the people who need it most.”

Bluegrass Technologies Corp. has been serving home- and business owners in and around Louisville for 16 years. The company offers asbestos removal, mold remediation, lead testing, and more.