Do You Buddy Aims to Win Over Google's Pay-Per-Click Customers
One of the most notable success stories in the online world is Google. One of Google's most profitable enterprises is paid advertising based on targeted search phrases for advertisers which is known as Pay-Per-Click or simply PPC. PPC earns Google in excess of $38 billion dollars annually (see: http://searchenginewatch.com/article/2140712/How-Google-Made-37.9-Billion-in-2011). While the PPC revenue model is copied by many, the basic concept is largely unchallenged. That is about to change.
Preliminary test marketing has shown that advertisers are highly receptive to an alternative to PPC. As Do You Buddy founder Dale Wozny says,
"Advertisers clearly understand the value of our platform and quickly realize, 'Why pay-per-click when you can pay-per-sale?' While Google's PPC has single-handedly dominated the online advertising landscape over the past decade with a great product, it's time for the next evolution of online advertising with an improved product that gives merchants a fairer shake for their advertising dollar."
The pay per sale model developed by Do You Buddy relies on a social media tie-in that delivers a stream of referred shoppers who participate in a three-level shopping rewards program. Through this system, Buddy Buddy Buddy is able to drive referrals to participating stores and charge a fee after sales are made. Buddy Buddy Buddy is so named for the way it delivers shopping rewards to three levels of social media friends through product sale referrals.
Do You Buddy is still in a test phase at this time seeking investors to fully launch the platform and will be embarking on a crowdfunding campaign early in 2015.
For more information on Buddy Buddy Buddy, visit www.doyoubuddy.com
Do You Buddy
2215 Tierra Verde Rd.
Vista, CA 92084
Contact: Dale Wozny
Phone: (949) 291-5901