Aveiro, Portugal, January 16, 2015 --(PR.com
)-- The only constant in social media is change.
From technology trends to changing business models to evolving consumer behaviours, there is a lot to consider in order for today’s marketers to really have a handle on what’s important about what’s next.
In December, digital marketers around the globe look back at the trends that shaped their strategy over 2014. Then used that insight to plan for and predict 2015.
Old digital tactics and mastering individual channels are being overcome by the need to create a common brand experience across the digital experience on and offline. Customers expect to access and consume information across platforms, apps and devices and in order for brands to “be the best answer” wherever buyers are looking, they’ll need to figure out what’s next and where to focus.
It can be very difficult to predict the future, especially when we talk about social media. With that forewarning in mind, Oakreative launched a new ebook on the Social Media Trends & Predictions for 2015 - based on the 2014 practices. This is not intended to be futurology, but all predictions that Oakreative is pointing out are part of a set of behaviours or are the result of studies that show us what will be trend in 2015.
2015 is already here, but there's still time for companies to fine-tune their social strategy. Start the new year with the right foot with ten fresh tactics based on the 2014 trends that are expected to shape this year, and learn how to refine a brand's social strategy for success.
· What changed in social marketing in 2014;
· How you can expect social to change in 2015;
· Ways to take advantage of the latest social media trends.
To download Oakreative’s eBook, “The Social Media Trends & Predictions for 2015”, please go to http://bit.ly/1u3daJm.