AquaBar, Inc.

Ice Cubes that Make Your Drink Pure. Ice Rocks® Spring Water Ice Cubes to Hit U.S. Luxury Market

Aquabar Distribution & Promotions and its Canadian affiliate, Aqua Distribution, Inc. target luxury market with Ice Rocks®, a secured ice cube from the Vendé Region of France.

Los Angeles, CA, January 28, 2006 --(PR.com)-- Today Aquabar Distribution & Promotions (www.aquabar.ws) announced it will be exclusively supplying the U.S. Luxury Market with ICE ROCKS®, a secured spring water ice cube from France. The water, drawn from the heart of the Vendé region in France, flows through a granite massif formed more than 300 million years ago. Drawn from natural sources 100 meters deep and protected by a clay soil surface, the spring water used in ICE ROCKS® is light and perfectly balanced. Because of the uniqueness of the source naturally, ICE ROCKS® selected this pure spring to represent the concept of their product--pure and ice cubes. ICE ROCKS® are nitrate-free and extremely pure in quality and taste. This “ICE CUBE” water is for people who insist upon the pure taste and authenticity of their beverage of choice.

ICE ROCKS® are a secured ice cube product made from spring water for the luxury market. The ice cubes are made for savvy consumers who seek the same level of purity for the ice cubes they place in their favorite beverages. These cubes, to be consumed within two (2) years, are hermetically packaged in disposable, eco-friend containers, providing the user with a complete guarantee with regard to hygiene and safety, while respecting the environment. ICE ROCKS® uses a patented technology, providing a container of refreshing ice cubes that are pure and hygienic.

ICE ROCKS® are imported by Aqua Distribution, Inc of Canada, Aquabar’s Northern counterpart. Currently the secure ice cubes are available online at www.aquabar.ws and in select retail outlets, but the companies are galvanizing to launch a strategic PR campaign to promote and distribute the luxury product. Hollywood’s A-Listers are the first to benefit; ICE ROCKS® made its Hollywood debut in the Platinum Guild International gift bag for their Golden Globes red carpet jewelry preview. Celebs like Gabrielle Union, Shawn Pyfrom of Desperate Housewives, and Ever Carradine of Commander in Chief all raved about their ICE ROCKS®.

To learn more about ICE ROCKS® please visit www.icerocks.com or www.aquabar.ws.

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Contact
Aquabar Distribution & Promotions
Jason Boarde
323-216-2198
www.aquabar.ws
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