Woburn, MA, June 11, 2015 --(PR.com
)-- Parlance Corporation, a leader in enterprise call handling solutions, today announces a new article, “The Caller Experience: Time is Everything” by Mark Bedard, Director of Marketing at Parlance.
The new article discusses how many companies – even large Fortune 500 companies – alienate their callers by making it difficult and time consuming to navigate their auto attendant or IVR solutions. The article also demonstrates the correlation between connection time and adverse caller behavior, and makes recommendations on ways to give callers a simple and concise connection,
“It’s remarkable what happens when callers have to wait 20, 30, or 40 seconds to make it through an automated phone system. Opt-outs to operators and hang ups both skyrocket,” says Bedard. “Its ironic that companies are trying to minimize calls to operators by giving callers every possible option they can think of off the IVR menu, yet if you just make it fast and simple and let the caller tell the IVR what they want to do, you achieve much greater levels of self-service.”
The article is located in the Parlance Corporation Media Center at http://www.parlancecorp.com/media.
About the Author
As Director of Marketing at Parlance, Mark Bedard is responsible for promoting the value of Parlance and Operator Assistant in the marketplace. Mark possesses more than a decade of experience in helping technology companies align sales and marketing efforts with their customers’ needs.
Parlance helps a growing number of healthcare facilities, colleges & universities, and large enterprises deliver a positive caller experience with auto attendant solutions that callers actually like. Elevate each caller experience, drive efficient operations, and move beyond the typical auto attendant.
For more information, contact:
Mark Bedard, Director of Marketing
400 W. Cummings Park
Woburn, MA 01801
Tel: 888-700-6263888-700-6263 Free