HVAC Contractor in Pearland, TX, Launches Mobile Site, Web Marketing Campaign to Broaden Local Reach

Rosharon, TX, July 04, 2015 --(PR.com)-- For Pearland-area residents, finding a qualified HVAC contractor is about to get a lot easier. Anderz Cooling and Heating, which has been based in Rosharon since 1999, is announcing a partnership with the online marketing experts at Prospect Genius that will expand the HVAC company’s Web presence. By making its site easier to find online, Anderz Cooling and Heating hopes to be better able to connect with local home- and business owners and meet their HVAC repair and installation needs.

One of the key components of the Web marketing plan that Prospect Genius is putting into place on Anderz Cooling and Heating’s behalf is the creation of a mobile version of the company’s Web site. Mobile sites display the same useful information as their desktop counterparts, but avoid many of the formatting issues that can result from attempting to view a desktop-only site on a mobile platform. According to a May 2015 survey from BrightLocal, 61% of mobile users say they’re more likely to contact a local business if it has a mobile Web site. That’s why mobile site creation is such a vital part of any small business's Internet marketing plan.

“With its new mobile site in place, Anderz Cooling and Heating has a better chance of reaching Pearland-area home- and business owners who need HVAC service and prefer to research local businesses on their smartphone or tablet,” explains Matt Gallo, an Internet advertising specialist with Prospect Genius. “A mobile site can help people get the services they’re seeking more quickly.”

Prospect Genius will also be implementing other proven Web advertising tactics for Anderz Cooling and Heating. These include search engine optimization (SEO), professional content creation, and directory placement. All of these strategies taken together can help small businesses like Anderz Cooling and Heating stand out from the pack in their industry and their local region.

Anderz Cooling and Heating provides residential and light commercial HVAC service, including air conditioning repair, furnace replacement, and thermostat wiring. The business is licensed, bonded, and insured as an HVAC contractor in Pearland and the surrounding region.