Blacksburg, VA, August 18, 2015 --(PR.com
)-- The Perks Agency, newly headquartered in Blacksburg, VA, calls itself an agency for the underdogs. Opening its doors with a range of regional clients, such as Campus Automotive, IST Research, Valley Landscaping and the Glavé Kocen Gallery, the agency’s mission is to use creativity to change perceptions no matter how long the odds.
“Everyone’s got an underdog story,” said Dave Perks, agency founder and creative director. “Especially at a time when the media landscape is changing so quickly, it’s easy to feel like you’re falling behind or missing an opportunity to put your brand in front of the right group of people.”
Offering a diverse set of services from traditional advertising such as print, radio and TV to digital advertising, content marketing, market research and event planning, The Perks Agency is a unique addition to the roster of agencies in Blacksburg and Roanoke.
Perks says, “There are a million things that keep business owners and brand managers awake at night. Our goal is to build trust with our clients by resolving those issues, and then build a relationship with them based on everything else we can do for them.”
Building an agency in Blacksburg that seeks underdog clients is a purposeful decision on his part because as Perks says of their long-term vision, “this whole region of the country has been an underdog for generations, but there are exciting things happening with tech companies and entrepreneurs in all categories here. We want to add our efforts to the mix and be a catalyst for reversing the misconceptions about Appalachia and the situations of many people here.”
Dave Perks, agency founder and creative director, is a 1995 graduate of Virginia Tech and a 2002 graduate of the VCU Brandcenter, the number one grad school in America for advertising and branding. Throughout his career at global and regional agencies such as JWT and MGH in Owings Mills, MD, Dave has created award-winning work for iconic brands such as the United States Marine Corps, Orkin Pest Control, University of Maryland, Rita’s Water Ice and others.
About The Perks Agency:
The Perks Agency is an advertising agency specializing in traditional media, inbound marketing, digital media, market research and event planning. With clients in the technology, automotive, home improvement and fine arts industries, the agency has established a diverse base of work, and is always on the lookout for clients in any industry with an intriguing business challenge to solve.