Atlanta, GA, September 11, 2015 --(PR.com
)-- The Georgia Bankers Association is joining the American Bankers Association Foundation in a new campaign – Safe Banking for Seniors – to provide America’s seniors and their caregivers with tools to prevent financial fraud. Safe Banking for Seniors will mobilize bankers across Georgia to educate older Americans and their caregivers about elder financial abuse.
“Georgia’s bankers play a critical role in the prevention of elder financial fraud from spotting signs of abuse to raising awareness and reporting abuse when they see it,” said Joe Brannen, GBA president and CEO. “We are pleased to be joining the American Bankers Association Foundation in an effort to fight financial abuse of seniors.”
In January 2016, the ABA Foundation and Georgia Bankers Association will provide bankers with event materials, lesson plans, media outreach tools and best practices. Bankers will be encouraged to bolster their outreach to seniors and financial caregivers in their communities throughout the year. To receive new materials and program updates as they are released, bankers can sign up at aba.com/seniors.
“Our goal with this campaign is to arm bankers and their customers with the tools they need to fight fraud,” said Corey Carlisle, senior vice president, ABA Foundation. “We will be encouraging bankers to team up with other organizations and agencies in their communities to reach the greatest number of consumers possible.”
For more information about the campaign, visit aba.com/seniors.
About the Georgia Bankers Association: Founded in 1892, the Georgia Bankers Association promotes the general welfare and usefulness of banking and the preservation of a sound banking system. For 123 years, GBA has been the resource that empowers Georgia’s banks, providing effective government relations and public advocacy, a community of professional peers, top-quality education and professional development, and revenue-enhancing products and services.