Los Angeles, CA, September 16, 2015 --(PR.com
)-- “After years of mainly doing ‘white label’ work - where we quietly provided digital services to traditional agencies’ clients as if we were part of those teams - we’re stepping out from behind the curtain,” explains CEO and President, Maggie Curran.
“In terms of the services we provide to clients, we’ve always had two main areas of focus,” Curran continued. “First there’s Business Development, where we help clients develop new products or services, help them evolve new revenue streams or business models, then design, program and launch branded websites, mobile applications, ecommerce sites, campaign sites, etc. The second is Lead Generation, where we come up with customized solutions for specific client goals, for example, x% more hot leads, x% more email list sign-ups, revenue growth of $x. For lead generation we might use a custom social marketing strategy, pay per click advertising, webinars, ebooks - that sort of thing. We’ve always been known as an agency that provides hard data to clients, so that they know their marketing budgets are being optimized for greatest return on investment (ROI) at all times.”
The company is now expanding its own product offerings with services, ebooks and training laser-targeted to professionals, including lawyers, doctors and dentists, as well for medium-sized companies ready to grow their revenue streams. “I’m very keen to work with women- and minority-owned businesses, including technology-centered, because I feel that this is a group that could use more support in this competitive niche.”
“Over the last few years I’ve given a seminar or two at University of Miami, Florida International University, and for several private organizations. I’ve come to realize the extent to which many smaller businesses are somehow staying afloat without any real marketing help. It’s a bit scary because there will come a time when they’ll have to quickly generate more business and they won’t know how,” Curran said. “Marketing is something that has to happen long-term, along with the sales process. We need to help these companies heal from whatever bad marketing consultant experiences they’ve had, and to help them learn that marketing is far from fluffy. It’s directly related to your bottom line, and it’s how you grow your business.”
After 10 years of providing strategic marketing and communications services in Europe, the company was founded in the U.S in 2007, quickly gaining entry into the international business climate offered in Miami Beach.
Celebrity projects, such as the well-received reputation management and social marketing campaign for retired baseball superstar Sammy Sosa, soon followed. “Working with Mr. Sosa, was a great experience. He’s very open to new things and he trusted that we could do what we promised. We delivered beyond their wildest dreams, and Sammy Sosa became the Social Media King for a while, along with his mustard colored sweater!” said Ms. Curran, “It clearly demonstrated the power of direct communication with one’s fans to change the online conversation.”
The Maggie Curran Company still provides behind the scenes services to high-tech Silicon Valley startups, as well as white label work for traditional agencies. They recently completed a project for The Conlin Company, one of the country’s premiere reality casting, development and production companies, as well as a new site for Breaking Into Reality the companion website for the new Breaking Into Reality show on Maria Menounos’ AfterBuzz TV.
About Maggie Curran LLC
CEO and President Maggie Curran is best known for her work with Stockholm-based multinational corporation, Ericsson, for whom she managed the very successful ENGINE Internet campaign in 2001. The campaign’s website featured cutting-edge functionality that did not become widespread for another 10 years.
The company has also worked with many high-powered international corporations, governments and individuals, including marketing that resulted in record-setting sales for a Trump luxury condominium project in Hollywood, Florida. Maggie Curran LLC is a full-service digital agency laser-focused on business development activities for clients through advanced analytics and competitor analysis, as well as over 15 years of global strategic marketing. We enable clients to be strategic with their marketing budgets to generate more and higher quality leads, while improving cost per acquisition and increasing ROI.