Appliance Repair Service in Fort Lauderdale, FL Launches Mobile-Optimized Site to Reach Locals

Fort Lauderdale, FL, November 22, 2015 --(PR.com)-- When local homeowners in Fort Lauderdale need appliance repair services today, they're now looking online instead of in a phone book. As a result, My Appliance Tech, an area appliance repairman, has decided to meet prospective customers where they're already looking for services such as fridge repair and washer repair: online.

My Appliance Tech is proud to announce their new online marketing campaign, launched by the Web advertising specialists at Prospect Genius. By developing a strong Internet presence for My Appliance Tech that's accessible via both desktop computers and smartphones, the Prospect Genius program is designed to boost the appliance repair company's online visibility no matter which device consumers are using to perform the search.

According to the local search experts at BrightLocal, 61% of mobile device users report being more likely to contact a local business that has a mobile-optimized Web site than a business without a mobile-friendly site. That's a huge part of a local company's prospective customer base that they could be missing out on just by not having a mobile site.

"A lot of local companies think they have online advertising in the bag once they have a basic Web site," states Prospect Genius Internet marketer Matt Gallo. "Unfortunately, they don't realize you need a Web site that's mobile-friendly as well. By combining desktop and mobile sites with our proven cross-section of other Web marketing techniques, the Prospect Genius program works to make sure My Appliance Tech can be easily found by Fort Lauderdale-area homeowners who are searching for appliance repair services online."

My Appliance Tech is a professional appliance repair service serving Fort Lauderdale and beyond. Providing area homeowners with refrigerator repair, oven repair, washer repair, and more, this team puts their 15+ years of experience to work to accurately troubleshoot, diagnose, and resolve all types of home appliance malfunctions.