Bangalore, India, December 19, 2015 --(PR.com
)-- Revive Adserver Mod, a prime plugin provider for revive adserver had introduced the video ad serving platform called VAST video plugin. It involves in sending and receiving VAST request and response from the video player to revive ad server. The VAST response includes tracking events like impression, click, play, pause, mute, stop, replay and other required events to play the video. When the response is received, the video player will start to play the video ad in desktop, mobile devices and mobile applications.
While playing the advertisement, the tracking events collect the data from the player and conveys it to the revive ad server. The collected data is used to generate the reports for each video ad. The statistical reports and video ad pods are the other notable features of VAST video plugin.
The statistical report stores the data on impressions and clicks made on the particular video advertisement and it also stores the time duration of the ad played by the viewer and count of ads skipped by them. The report section has sorting options to track the results easier.
The video ad pod is an ad format supported by the plugin. It has a sequence of advertisements that are played one after another like a commercial break. The ad pod is structured as multiple ad spots with a single standalone advertisement. The other supportive video ad formats are linear ads, nonlinear ads, companion ads, wrapper ads and skippable video ads.
Each version of VAST supports selective video players and for that, the plugin has all versions of VAST to deliver the ads in any supportive video player. The ads of VAST video plugin have required video streaming options and time duration of the ads published in websites.
To know more about VAST video plugin, please visit: http://www.reviveadservermod.com/featured/vast-video-plugin-for-revive