Appliance Repair Company in Delray Beach, FL, Targets Online Shoppers with New Web Site Launch

Delray Beach, FL, December 30, 2015 --(PR.com)-- In today’s digital age, many consumers turn to the Web for information about products and services they’re interested in purchasing. Thus, small and medium businesses can greatly benefit from boosting their Web presence to appeal to these Internet-savvy potential customers. The latest company to join the Web marketing trend is Absolute Appliance Care of Delray Beach, FL. By taking steps to make its Web site more informative and easier to locate via search engine query, Absolute Appliance Care hopes to help more local homeowners gain access to the expert appliance repairs they’re seeking.

According to a December 2014 Pew Internet and American Life Project study, 81% of Internet users say that the Internet and cell phones help them become better informed about what products and services to buy. Without a strong online presence, a company might miss out on reaching these people as they do their consumer research. Absolute Appliance Care will be working with the online marketing specialists at Prospect Genius to ensure that its Web site is an effective marketing tool, attracting prospective customers and selling them on what sets the company apart from its competitors.

Chief among Prospect Genius’s Web marketing tactics is a process known as search engine optimization (SEO). By incorporating keywords and phrases related to appliance repair into Absolute Appliance Care’s Web site, Prospect Genius can help the site display closer to the top of relevant search results pages on Google, Bing, and other search engines. Studies have shown that sites in the top two or three spots get the most traffic following the search.

“The Internet has become a vital part of the purchasing process for so many consumers,” states Matt Gallo, a senior Internet advertising strategist with Prospect Genius. “We’re aiming to help Absolute Appliance Care take full advantage of everything the Web has to offer when it comes to marketing its appliance repair services to area homeowners.”

Absolute Appliance Care offers residential appliance repair throughout the greater Delray Beach region. The company’s services include refrigerator repair, washing machine repair, dryer repair, and more.

Absolute Appliance Care, Inc.
Phone: (561) 509-1509
Address: 645 Heron Dr., Delray Beach, FL 33444
Web site: http://appliance-repair-delray.fl-biz.com/