Kinnelon, NJ, January 18, 2016 --(PR.com
)-- Years before the book was written, Michael Cohn tested the digital marketing strategy on his own company to make sure that it worked. He found that it produced amazingly successful results and it wasn’t until that point that he was ready to share his knowledge and experience with other professionals so that they could benefit as well.
"Mastering Digital Marketing: Maximizing Your Marketing Strategy to Reach Ideal Clients" is a great guide for teaching professionals how to enhance their marketing efforts by adding the Internet marketing approach that is so necessary in this day and age.
“To succeed in the 21st century, it is all about marketing your business online! Michael’s years of consulting have made him the pro of communicating the practical ‘how to.’” — Sara Basson, PhD, MBA, Accessibility Evangelist at Google
"Mastering Digital Marketing" teaches professionals how to bring their businesses into the digital age easily and effectively. After reading the book, they will gain a deeper insight into why marketing their business online is essential to their success. Readers will also learn how to identify their target audience, build trust, the critical nature of testimonials, establish credibility, why relationships are so important, and how to write the perfect call-to-action.
After reading "Mastering Digital Marketing," readers will view their business in a new way. The book offers tips that will enable readers to elevate their brand to where they want it to be. Readers will learn how to develop the perfect online marketing strategy and they will become experts at combining the traditional marketing strategy with the new online strategy for fantastic results.
About the Author: Michael Cohn founded CompuKol Communications to help small businesses and entrepreneurs increase their visibility, reputation, trustworthiness, and credibility online. His new book, Mastering Digital Marketing, was written to teach other professionals to do exactly that. Without those core values, it is impossible for a business to be successful. The concept is simple but so important.
Michael Cohn, who is a technology pioneer, has incorporated digital marketing into his own marketing strategy for his business, CompuKol Communications, LLC, and he has seen incredibly positive results. Michael wants to give back to others since he has achieved such positive results for his business with his digital marketing approach.
Mastering Digital Marketing: Maximizing Your Marketing Strategy to Reach Ideal Clients is available now on Amazon at http://www.amazon.com//dp/B019FNBV5A/.