Earth City, MO, April 06, 2016 --(PR.com
)-- St. Louis-Based Brand TESTOSTERONE Shoes Experiences Tremendous Growth: Company plans to add men’s accessories, additional shoes and new shoe line.
Men do care about how they look – especially what goes on their feet. At least, that’s what TESTOSTERONE Shoes believes, and the brands remarkable growth over the last few years provides clear evidence of that point. “Our product development team identified a growing market segment and created the ultimate collection of men’s shoes,” said Sales Manager Steve Lorenz. A family-owned business with 25 years in the footwear industry, the team is well aware of how shoes elevate a man’s confidence and credibility from the ground up. Diane Butrus, Chief Operating Officer of Diba Imports, LP explained, “TESTOSTERONE Shoes are for the guy who is done dating girls and is ready to date women. He needs to move from sneakers to shoes, and that’s why we developed the brand.”
Since its inception in 2013, the men’s collection has presented leather and suede shoes, oxfords, and boots. Although the brand is based in St. Louis, MO, its crisp construction, quality materials, and sharp styling quickly piqued the attention of small and large retailers across the country. Nearly 75 retailers now carry the TESTOSTERONE Shoes brand. The brand’s ability to combine utilitarian designs with fashion-forward elements has also gained a following of musicians, actors, and television personalities. Celebrities Joe Jonas, Buckcherry’s Xavier Muriel, Warrant’s Eric Turner, Miles Schuman, Frankie J, Cameron Boyce, Taj Mowry, Aml Ameen, and Howie Mandel have all been spotted rocking TESTOSTERONE Shoes. In addition, the brand has been featured in magazines including GQ.com, Footwear News, Ebony, People En Esp ol, and Us Magazine.com.
To keep pace with growth that continues to exceed expectations, the company has several exciting developments underway. Key department stores and international distributors are being targeted to sell TESTOSTERONE Shoes to an even larger customer base. The brand is developing an innovative campus ambassador program as well. The original collection, which began with just 15 unique styles, now offers 30 polished, non-athletic shoe options. Popular styles have been updated with fresh materials and colors, and this season’s line features classic silhouettes with unexpected, modern details – like pops of color in shoe soles and mixed media chukka boots. Moreover, TESTOSTERONE Shoes will soon offer leather accessories: men’s messenger bags, briefcases, wallets, and belts. And, a second menswear brand, targeted at fashionable yet price-conscious consumers is set to launch in Fall 2016. With product development, customer service, marketing, and inventory management all conducted locally, TESTOSTERONE Shoes is determined to help establish St. Louis as a fashionable force with which to be reckoned.
About TESTOSTERONE Shoes
TESTOSTERONE® Shoes was established in 2013 in St. Louis, MO by the family-owned Diba Imports, LP. The brand is designed to appeal to men with style, and features a wide collection ranging from slip-ons, to oxfords, to boots. Smart blends of utilitarian elements and bold styling are the hallmarks of the brand. TESTOSTERONE® Shoes are found locally and nationally in nearly 75 retailers. More information is available at www.testosteroneshoes.com.
Contact: Amanda Brown
314-209-0150 ext. 126