Norwood, MA, November 18, 2016 --(PR.com
)-- O’LYN Roofing announced today that its sales team attended the Owens Corning Sales 101 Conference at the beginning of this month. Taking place on November 1st and 2nd, the conference was sponsored by Owens Corning and facilitated by Rodney Webb. This is not the first time that O’LYN has attended an Owens Corning and Rodney Webb event; their executive team participated in a leadership workshop in Charlotte, NC a few weeks ago. These unique conferences have become a “must attend” for O’LYN; as Owens Corning is a long-time partner and Rodney Webb’s dynamic training style brings these seminars to a new level.
“People who are not in sales would have been surprised by what was discussed,” said Dan Hamilton, Director of Sales and Marketing. “It wasn’t a step-by-step of ‘when they [the prospect] say this, you say that.’ It was two straight days of learning how to be better at helping people.” Building this type of an authentic relationship is beneficial for both the customer and the salesman. “It’s about building trust, credibility, and expertise,” Senior Diagnostic System Specialist, Mike St. Pierre said when he was asked for his take on the conference.
While O’LYN has taken this approach to sales for quite some time, the Sales 101 Conference offered a different look at these procedures. “It is always important for our sales team to stay up-to-date on new process and practices,” Owner Michael Olen said. “This way we can guarantee that we are giving our customers the best experience possible.” At a follow-up meeting this week, the sales team all agreed that they got a great deal out of attending this conference and thought that the different techniques Rodney proposed would improve their communication with their customers. These two days reenergized the team and they feel better prepared to assist each O’LYN customer with their individual roofing needs.