Westminster, CO, November 01, 2017 --(PR.com
)-- Christina Russell, President of Camp Bow Wow®, the nation’s largest Doggy Day Care and Boarding franchise, will be the keynote speaker at this year’s Pet Boarding and Daycare Expo (November 7th-9th) in Hershey, Pennsylvania. Proving Camp Bow Wow’s position as the $100+ million-dollar brand at the helm of the pet care industry, Russell will be kicking off the 2017 Expo on the evening of Monday, November 6th with her presentation titled “Boarding and Daycare Unleashed: Inside Tips from the Big Dog.” This convention, known as the world’s largest pet boarding expo, attracts the top players in the industry. During the three-day show following the speech, Camp Bow Wow, which ranked #1 in the pet category on the Entrepreneur Franchise 500 list for 2016 and 2017, will be situated at booth #27.
Based on IBISWorld’s report for the Pet Grooming & Boarding Industry, analysts are currently predicting a 7% annual growth through the next decade. Reflecting the brand’s unceasing capacity to lead the doggy day care and boarding sector, Russell’s speech poises Camp Bow Wow to lead this discussion by sharing ideas and best practices, so all can benefit by staying ahead of the expanding category. Russell’s dynamic keynote address will further engage the room by uniting attendees around common themes experienced by those in the industry. Such topics to be discussed will include continuously improving the pet care experience for dogs and their owners, the future of regulation and the innovation required to remain a key player in the uncharted pet space.
A testament to the brand’s position as the “leader of the pack,” Russell also intends to share insights on Camp Bow Wow’s successful growth model. The company focuses its progress on replicating its model across 40-plus states and nearly 150 locations. Attendees will garner insights into the brand’s approach to targeting reliable franchisees, designing efficient facilities and supporting owners through individual site search. Additional corporate team members will take the stage to discuss seasoned tactics in marketing, R&D, technology and more.
“The pet industry is an exciting place to be as it has gained a lot of notice in recent years, and it’s poised for tremendous growth. We’re honored to be included in this event along with so many others who share our commitment to the care and safety of dogs,” said Russell. “The Pet Boarding and Daycare Expo gives us an opportunity to share our unique experience in growing a successful model into a nationwide franchise, and to open discussion on the common issues that will impact all of us as the industry continues to evolve.”
Following the keynote address, the brand will host a meet and greet to give all participants a chance to get to know the brand and the executives behind it. Russell and the Camp Bow Wow team view this as a chance to network and collaborate on new ideas with other key players in the sector in order to keep pushing the industry into its next phase.
For more information about Camp Bow Wow, to find a location near you, to become a franchise owner or to learn more about the Expo, please visit campbowwow.com, campbowwowfranchise.com or petboardingexpo.com.
About Camp Bow Wow®:
In 16 years, Camp Bow Wow, the largest pet care franchise, has sold more than 180 franchises in 42 states and Canada. The company is a $100+ million dollar brand, with over 140 open locations and more than 40 in the process of opening across North America. In 2016 and 2017, the company was ranked #1 in the pet care category in Entrepreneur’s Franchise 500 list and named in Entrepreneur’s 2017 Best of the Best List in pet services. The Camp concept provides the highest levels of fun, safety and service for its Campers, and peace of mind for their parents. Dogs romp together in an open-play environment and pricing is all-inclusive. The Westminster, Colorado-based company started franchising in 2003, and today over 70% of franchises have women in ownership positions. In addition to day care and overnight Camp, the company also offers in-home pet care, grooming services and a rewards-based dog training program. The Camp Bow Wow brand family also includes The Bow Wow Buddies Foundation, a non-profit organization dedicated to providing urgent medical care funds to dogs who are either homeless or whose parents cannot afford to pay their veterinary bills.