East Meadow, NY, November 28, 2017 --(PR.com
)-- Michael Sherman, founder of Adsplitters said, “I know we’ve got something great when everyone says we’re crazy. Our goal in splitting ads between competitors is to allow folks that generally can’t compete, due to shallow pockets, compete with the big boys that have deep pockets and big marketing teams behind them. Our platform makes the would-be unaffordable Adwords, Bing, Facebook (and other top-tier advertising channels) clicks affordable for almost anyone, and that feels great. In addition to driving down the cost per click, our users have the unique advantage of having a powerhouse of marketers, analyzers and optimizers behind them - at a fraction of the cost of any agency, employee or freelancer. The value is obvious and that’s the type of business I love being in, one that sells itself.”
According to data and statistics associated with one of the Ad Splitter’s MCC Adwords accounts as well as Hochman Consultants, the cost per click in some industries, such as personal injury attorneys and digital marketing companies, have the highest CPC's. A cost increase by more than 300% is seen over the last 3 years. In 2013 the average cost per click was around $.92 compared to $2.14 in 2016. Adwords has been aggressively rolling out options that make the setup and maintenance of Adwords almost entirely automated or in some cases managed by the Google Adwords staff, making the barrier to entry almost non-existent. As a result, you have more competition bidding against one another and that significant increase in competition has made clicks almost completely unaffordable in a variety of industries. Michael explains that the ad splitting program not only addresses this problem immediately, but is also able to provide users with additional unique and valuable benefits for their business while doing so.
“This goes against everything I pitch most of my clients. I traditionally tell them to go against their competition, not work with them. But when I saw it from a different perspective and unbiased view, I see the genius in this system for high-CPC industries.” - White Shark Media Rep
Michael added, “If you want to show up at the top but can’t afford to do so on your own, join forces with your competitors. It makes sense to receive 100% of some exposure than 100% of none.”
is an innovative internet marketing solution and lead generation company that provides a platform for competitors to join forces and collaborate to drive down the cost per click associated with Google Adwords, Bing, Facebook and other top-tier advertising channels.