Los Angeles, CA, February 10, 2018 --(PR.com
)-- BalanceDiet, an established health and wellness brand, has announced today the launch of the BalanceDiet licensing program to allow manufacturers to license BalanceDiet’s trade dress, formulations, and/or proprietary ingredients for distribution. The program will expand BalanceDiet’s healthy lifestyle services and offerings to give consumers more choices.
“Consumers are seeking trusted health and wellness brands. BalaceDiet has over 25 years of quality reputation and expertise in the wellness and healthy living space. Expanding BalanceDiet lifestyle offerings via licensing makes great sense for manufacturers and also the brand,” commented Michael Shapiro, Development Officer for the brand.
Miami-based Ohana Corp. will be the first to license BalanceDiet’s technology, vitamin formulations, and trade dress to begin selling a core line of weight loss and vitamin supplements. This partnership will begin with manufacturing, distributing, and selling 15 BalanceDiet Branded products in Q1 2018.
The global weight loss + “healthy living” products market reached $586.3 billion in annual sales in 2015, with North America representing nearly 43% of total revenues. The market continues to grow and is expected to hit a record CAGR (compound annual growth rate) of 10.1% from 2010 to 2016.
The BalanceDiet Licensing Program will be managed by Miami-based Leisure Growth Holdings, and is now accepting additional licensee applications at www.BalanceDietLicensing.com. Available categories for BalanceDiet include home goods, healthy food, desserts and snacking, cooking + kitchen, bottled water, slimming products, skincare, beauty, anti-aging, healthy snacking, service programs, juice bars, and more.
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