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Plain & Fancy Goes Gold in Celebration of Their 50th Anniversary

Plain & Fancy Custom Cabinetry, a handcrafted cabinet maker, announced a new website and look book featuring a gold color palette to coincide with their 50th anniversary.

Schaefferstown, PA, May 23, 2018 --( Founded in 1968 as a family owned business, Plain & Fancy continues to be run and owned by the Achey family today. Each cabinet is built through a process that blends hand craftsmanship with state-of-the-art technology. Every piece is finished individually, unlike other manufacturers, to ensure a durable and beautiful end result.

Plain & Fancy launched the new version of their website with the help of their digital strategic partner, Inovāt, whom they have had a long standing relationship with. Notable new sections of the site include “Our Story” which takes a look back at the last 50 years and “How It’s Made” which highlights the process of creating the finest cabinets in the industry. The website also features a variety of new projects, door styles and colors with the ability for consumers to save their favorites for later.

“This year is an important milestone for us,” said George “Butch” Achey, President at Plain & Fancy Custom Cabinetry. “It allows us to make sure we are living up to the quality craftsmanship that my father started 50 years ago -- and I think he would be proud.”

Additionally Plain & Fancy announced that they’ve enlisted the help of Ben and Erin Napier, stars of HGTV’s Home Town, to help them celebrate their 50th anniversary at a private event this September.

About Plain & Fancy
Plain & Fancy Custom Cabinetry, which creates handcrafted custom cabinetry for the entire home, was founded by the late John Achey and is now run by his children, George “Butch” Achey, Nick Achey and Jody Stoever. The company manufactures its luxury cabinets in a 250,000-square-foot state-of-the-art facility in Pennsylvania, and distributes them through an extensive network of independent dealers. For more information on Plain & Fancy, visit

About Inovāt
Inovāt, a small & mighty digital agency, is a full-service digital marketing agency with a passion for helping courageous brands grow online in an effective way. For more information on Inovāt, visit
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