Use Existing Customers to Market Your Business: Brad Sugars Shares Expertise in Instant Referrals

Multimillionaire Founder of ActionCOACH Explains the Keys to Generating New and Repeat Business as part of “Instant Success Series”

Las Vegas, NV, March 08, 2008 --(PR.com)-- Brad Sugars, CEO of ActionCOACH, the number one business coaching franchise, continues to energize entrepreneurial success with Instant Referrals, part of Sugars’ “Instant Success Series.”

Instant Referrals, currently ranked #29 on Amazon’s 100 best-selling books on marketing for small business and entrepreneurship, explains the process through which entrepreneurs can grow their businesses by encouraging existing customers to promote their business for them.

Instant Referrals follows the story of Charlie, an auto repair shop owner who dreams of turning his business into a referrals-based enterprise. Charlie doesn’t know much about business or marketing, but begins to work closely with Sugars, an expert business coach. With a captivating narrative story, Sugars outlines proven methods that Charlie and other business owners can use in order to promote their businesses through referrals from current customers.

The business methods Sugars outlines in Instant Referrals are drawn from the author’s many years of professional success. Financially retired at 26, Sugars is a multi-millionaire businessman who assists, motivates, and trains hundreds of thousands of business professionals worldwide through books, DVDs, seminars, and ActionCOACH’s international team of business coaches.

“One of the most inexpensive ways a business can increase its customer base is through referrals provided by current clients,” Sugars says. “Instant Referrals focuses on teaching small business owners how to convert their business into a referrals-based enterprise, inexpensively boosting sales and increasing positive word-of-mouth.”

Instant Referrals is published by McGraw-Hill, Inc., and is part of Sugars’ “Instant Success Series” of entrepreneurial books. The “Instant Success Series” is published in a number of different languages and is available in international bookstores and on amazon.com.

Additional information about the “Instant Success Series” and previous titles by Brad Sugars can be found at bradsugars.com or actioncoach.com.

ActionCOACH is the world’s number one business coaching franchise. Started by entrepreneur and CEO Brad Sugars in 1993, the company is one of the fastest growing franchises in the world, with more than 1,000 offices in 26 countries. To learn more about business coaching and ActionCOACH, go to actioncoach.com.

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