Salt Lake City, UT, November 16, 2018 --(PR.com
)-- Aptivada, a leading software provider to the media industry announced that Salem Media Group, headquartered in Camarillo, California is their newest client. As part of the multi-year agreement, Aptivada will be powering contesting, promotions, database management and newsletters for Salem Media Group. Salem Media Group owns and operates 116 radio stations, with 73 stations in the nation’s top 25 top markets.
“We are ecstatic to bring on a client the caliber of Salem Media Group,” said Creighton Green Aptivada’s co-founder. “They have incredible reach and understand the power of digital media. We look forward to a long partnership with them.”
“After an extensive vetting process, it was clear Aptivada had the aptitude and attitude to be our partner. The onboarding process was extremely smooth and in the few short weeks since our launch, we’re already seeing a payoff. The tools Aptivada brings to the table empower our stations to increase listener engagement and generate revenue in ways that we didn’t have before our partnership,” said Rodney Whitaker, Director of Digital Operations.
Aptivada’s platform gives Salem Media Group easy to use marketing tools that will open up new ways of growing and engaging their audience along with offering exciting new opportunities for Salem’s advertisers.
Founded in 2011 in Salt Lake City, Aptivada has established itself as one of the media industry’s leading marketing software providers. Aptivada’s products allow it’s clients to successfully reach and grow their audience on social, web and email – with a set of integrated tools that include sweepstakes, surveys, polls and more. Aptivada is the solution that makes every media client’s marketing efforts simple and effective. (www.aptivada.com)
About Salem Media
Salem Media Group is America’s leading multimedia company specializing in Christian and conservative content, with media properties comprising radio, digital media and book and newsletter publishing. Each day Salem serves a loyal and dedicated audience of listeners and readers numbering in the millions nationally. With its unique programming focus, Salem provides compelling content, fresh commentary and relevant information from some of the most respected figures across the Christian and conservative media landscape. (www.salemmedia.com)