Charlotte, NC, August 12, 2019 --(PR.com
)-- In June, Asaad Malak, the C.E.O. of Malak Jewelers in Charlotte, NC, attended Forevermark’s annual breakfast in Las Vegas, NV. Forevermark is the diamond brand from The De Beers Group, and Malak Jewelers is proud to partner and offer beautiful, rare, and responsibly sourced Forevermark diamonds. At the event, Forevermark U.S. President Charles Stanley spoke about the vision of the brand and honored special guests, His Excellency Dr. Mokgweetsi Eric Kaebetswe Masisi and Her Excellency Neo Jane Masisi, the President and First Lady of Botswana.
The First Lady gave a powerful speech about the impact that diamonds have had on her and her country. “It is thanks to the enduring desire for the diamond dream and the revenues Botswana has subsequently been able to use for development that I am standing here today. Millions of other Batswana have, like me, had the opportunity to develop their talents and grow their interests thanks to the opportunities that diamonds have provided. We have been a society that has flourished because of diamonds; that have been managed in prudent style,” she said.
Sourcing Forevermark diamonds responsibly starts from the time a diamond is unearthed from carefully selected mines around the world in countries including Botswana. Each mine is chosen because of its high business, social and environmental standards. The utmost care is carried out throughout the cutting, polishing and selection process of a Forevermark diamond, with less than 1% of the world’s diamonds ultimately deemed worthy of the Forevermark inscription.
Forevermark applies these same rigorous standards in selecting its trusted authorized jewelers, with less than 500 jewelry stores in the United States authorized to sell Forevermark diamonds. Malak Jewelers is proud to be one of the only retailers in the Carolinas with the distinction of offering both the Forevermark Black Label and Forevermark Exceptional Diamond Collections.
The Forevermark Black Label Collection includes five shapes, each cut with supreme symmetry to unleash the dazzling light of a Forevermark diamond. As the world’s leading diamond experts, The De Beers Group of Companies has spent the past two decades studying how light travels within a diamond, based on its cut and polish, facet alignment, and shape. As a result, Forevermark uses state of the art technology to maximize the brilliance of a diamond delivering unrivalled sparkle in every cut. Available in round, square, cushion, oval and heart shapes, the Forevermark Black Label Collection is the most exclusive collection of diamond cuts ever conceived.
Forevermark is built on the promise that each diamond must be beautiful, rare and responsibly sourced, and the Forevermark Exceptional Diamond Collection represents the pinnacle of that promise, containing some of the most exquisite diamonds in the world. Every year, only a select number of Exceptional Diamonds are discovered. They are kept separate from other diamonds from the very first moment they are unearthed – their carat weight of at least three carats, though many are much larger, and singular beauty instantly setting them apart as truly remarkable. Each Forevermark Exceptional Diamond is accompanied by its own book, which documents key milestones and photography of the diamond’s journey.
Each year, Forevermark acknowledges its top achieving jewelers throughout the country. In 2018, Asaad Malak was inducted into the Carat Club, making him the only member in North Carolina with this prestigious distinction.
About Malak Jewelers: Malak Jewelers is Charlotte, North Carolina’s premier direct diamond importer and supplier of responsibly-sourced loose diamonds and custom design jewelry. We carry one of the largest selections of diamonds and fine jewelry in Charlotte, and have become a staple of the city due to our consistent quality, reliability and customer service. As a partner of Forevermark and The De Beers Group, we are committed to offering our customers the most beautiful diamonds in the world, worthy of their promise of forever.