Fort Worth, TX, September 06, 2019 --(PR.com
)-- Two Old Goats, a Texas-based manufacturer of the popular Two Old Goats Essential Oil lotion, featuring a proprietary blend of six therapeutic-grade essential oils, is launching a new FDA-compliant Natural menthol-enhanced Arthritis Formula for arthritis pain relief.
Arthritis is a growing issue and the negative impacts continue to grow. According to the Arthritis Foundation, arthritis is the leading cause of disability among adults in the U.S. Not only are 172 million workdays lost annually, but total medical costs and earnings losses were $304 billion.
Recent estimates show that 1 in 3 people aged 18 to 64 have arthritis. (1) The conservative estimates for people over 65 are much worse: over 1 in 2 men and over 2 in 3 women suffer from arthritis.
Fast relief for arthritis pain sufferers is now just a small squeeze away. The new Two Old Goats Arthritis Formula still relies on the popular Original Formula, a proprietary blend of six therapeutic-grade essential oils but has enhanced natural menthol. The Original Formula has earned sales of over 4 million bottles.
The blend includes essential oils of chamomile, eucalyptus, birch bark, lavender, peppermint and rosemary. These essential oils are recognized for their anti-inflammatory, analgesic and relaxant properties and naturally delivering pain-relief. The new Arthritis Formula delivers more natural menthol for additional cooling and pain-relief.
"Our customers have counted on our natural products to help them with pain relief and allow them to live better, fuller lives. We are excited with the positive response we received from our in-house testing of the new Arthritis Formula," says Karen Snyder, President. "Before our launch decision, we sampled our new formula with loyal, long-time Two Old Goats customers. Their feedback was overwhelmingly positive, saying they 'liked the cooling sensation' and that they 'felt relief more quickly.' We also took feedback to launch the new Arthritis Formula in a tube, so it is even easier to use for customers with challenged hand strength and mobility."
The Two Old Goats Arthritis Formula lotion is available in a large, easy-to-dispense 6-ounce tube. This natural, FDA-compliant lotion can be used topically, when needed, throughout the day and night, with no risk of overuse. Like all other Two Old Goats lotions and balms, it absorbs quickly and completely, the Arthritis Formula lotion is also non-staining and is perfume-free with a pleasant natural scent.
The M.S.R.P. for the 6-ounce tube is $22.99. “We launched in a larger tube not only because it is easier to dispense, but we could also offer improved consumer value,” says Richard Snyder, COO. “We looked at other Arthritis Formula products in the marketplace and our cost per ounce is less expensive by 20% or more.(3) Not only do we help our customers relieve pain, we help them save money. To help protect our retailers’ efforts to market and sell the new product the company will be implementing a MAP (minimum advertised pricing) policy.”
Two Old Goats offers a full line of Original Formula products, infused with their proprietary six essential oil blend. The Essential Oil Lotion is available in 2-ounce, 4-ounce and 8-ounce bottles. The Essential Oil Balm is available in a 4-ounce Jar and features shea butter to leave skin silky smooth. There is also a goat’s milk soap bar, for gentle cleansing and remoisturizing dry, chapped skin; an 8-ounce Body Wash; and a bagged Bath Crystals, with added Epsom and dendritic salts.
Two Old Goats products are available at www.twooldgoats.com.
About Two Old Goats
Two Old Goats is a family-owned manufacturer outside of Ft. Worth, Texas. For over 12 years, their product line, featuring a proprietary six essential oil blend, in a goat’s milk base, has provided pain-relief and nourished skin for thousands. Two Old Goats has sold over 4 million bottles of their lotion, earning thousands of 4.5 or greater ratings. They are committed to producing natural, high-quality products to help customers overcome pain and lead their best lives.