Launches Search Engine Marketing for Survival Strategies

Campaign to Include Pay-Per-Click, Article Directories & Optimized Social Media Press Releases.

Los Angeles, CA, April 20, 2008 --( (, a web marketing company catering specifically to small and medium sized businesses, has initiated a search engine marketing campaign for Burbank-based Survival Strategies (, a consulting firm founded in 1985 and servicing the private practice health care field.

The Survival Strategies campaign includes pay-per-click search engine advertising, submitting articles to article directories, also known as content hubs, writing and distributing of optimized social media press releases, and assistance with the launch of a new book published by the consulting company. The book, entitled “Keys to Private Practice Success, Marketing and Management Skills They Didn’t Teach You in College,” is written by Survival Strategies co-founder Harvey Schmiedeke, the leading expert today in practice building strategies, and the book includes numerous interviews with the firm’s clients. Plans are also in the wings for to totally re-design the Survival Strategies web site.

John Eberhard, President of stated, “Survival Strategies is really embarking on an aggressive search engine marketing campaign that includes all the basics; including pay-per-click, submitting articles to article directories, and optimized press releases put out on RSS feeds and online PR sites. They have been a dominant company in the private practice health care consulting field for many years, and this campaign will ensure they are at the top of the curve in the booming field of Internet marketing.”

John Eberhard has been involved in marketing for a wide variety of businesses for 18 years. was founded in 1999 in the Los Angeles area, and has clients all over the U.S, in a wide variety of fields such as consulting, construction, personnel recruitment, court reporting, drug rehabilitation, publishing, software, jewelry manufacturing and online sales, residential and commercial real estate, dance instruction, tax consulting, and many others.

John Eberhard