USB Source Acquires Promotional Products Supplier Site ASIUSB on Eve of North American B2B Launch

North American owned and operated USB Source, whose business model includes its own vertically integrated Chinese manufacturing facility, has just acquired web-based promotional products supplier ASIUSB. This acquisition helps to open new avenues of growth for both companies.

Phoenix, AZ, April 27, 2008 --(PR.com)-- A long-time player in Europe and Asia in the manufacturing sector of promotional USB devices such as flash drives and digital picture frames for the OEM market, retail markets and promotional products market, USB Source is finally coming home to North America. After spending the last 3 years solidifying their business model in Europe and Asia, the Phoenix Arizona based now sets its sights on its homeland.

Peter Thomas of USB Source explains, “ Our business model is very simple, we concentrate on servicing larger orders for the promotional and corporate marketplace. In North America, the promotional products marketplace is very fractionated. We have corporate buyers seeking direct from the factory solutions for their flash drives as well as we have a large promotional products industry with nearly 60,000 distributors. These distributors sell their products to corporate America and require a sense of distance between the manufacturer and their clients. At the same time, for the promotional distributor to operate with a sense of confidence it is important that they have the web based sales tools to help sell our products to their clients. In order to make sure we could meet their needs we acquired ASIUSB to act as an end-user friendly site. This acquisition will not only be good for the promotional products distributor seeking factory direct solutions for their clients but will also aid ASIUSB in expanding their current position as a supplier to the promotional products industry”

Since 2005 USB Source has been making their mark in Europe by offering a different paradigm on the current business model of factory direct purchasing. Being English speaking owners of a Chinese manufacturing company and employing long-time industry experts they are able to meet and understand the competitive price needs of the corporate marketplace while being positioned to provide a clear and concise method of communication in the line of sales and customer service.

USB Source officially launches in North America May 5th 2008 with ASIUSB re-launching May 10th.

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USB Source
Peter Thomas
480-267-8987
www.usbsource.com
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